#722831

Closest named color: Purple Brown (#673A3F). oklch(38.9% 0.104 16.2), rgb(114, 40, 49).

Aa

White text reads best on this color (10.17:1).

About this color

#722831 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.104 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.044 away. White text reads best on it, at 10.17:1.

Hue familyReds
Lightnessdark (39%)
Chromamoderately saturated (0.104)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.06:1
White text10.17:1

Values

HEX#722831
RGBrgb(114, 40, 49)
HSLhsl(353, 48%, 30%)
OKLCHoklch(38.9% 0.104 16.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #722831 10.17:1 AAA Lc -97.1 Preferred for body text
Black text on #722831 2.06:1 Fails Lc 11.0 Not readable
#722831 text on white 10.17:1 AAA Lc 93.0 Preferred for body text
#722831 text on black 2.06:1 Fails Lc -9.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F9E4E5

    oklch(93.6% 0.023 14.3)

  3. Step 200

    200

    #F5CECF

    oklch(88.5% 0.044 16.3)

  4. Step 300

    300

    #EFACAF

    oklch(80.8% 0.079 16)

  5. Step 400

    400

    #E47E86

    oklch(70.7% 0.126 15.8)

  6. Step 500

    500

    #D85967

    oklch(63% 0.16 16.3)

  7. Step 600

    600

    #C4394F

    oklch(55.6% 0.175 16.1)

  8. Step 700

    700

    #A92A40

    oklch(49.2% 0.162 16.1)

  9. Step 800

    800

    #892535

    oklch(42.7% 0.134 16)

  10. Step 900

    900 (this color)

    #722831

    oklch(38.9% 0.104 16.2)

  11. Step 950

    950

    #41171B

    oklch(27.1% 0.065 16.8)

Export this scale for Tailwind in the Tailwind colors tool

#722831 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3A38310.113
Deuteranopia (no green cones)#4C472F0.106
Tritanopia (no blue cones)#7D1B2C0.028
Achromatopsia (no color)#4141410.105

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #722831

    #722831

    oklch(38.9% 0.104 16.2)

  • #004F50

    #004F50

    oklch(38.8% 0.066 196.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #722831

    #722831

    oklch(38.9% 0.104 16.2)

  • #6A2950

    #6A2950

    oklch(38.8% 0.105 346.1)

  • #702E06

    #702E06

    oklch(38.8% 0.105 45.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #722831

    #722831

    oklch(38.9% 0.104 16.2)

  • #00523B

    #00523B

    oklch(38.9% 0.08 166.4)

  • #004C63

    #004C63

    oklch(38.8% 0.075 226.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #722831

    #722831

    oklch(38.9% 0.104 16.2)

  • #28510E

    #28510E

    oklch(39% 0.105 136.2)

  • #19447B

    #19447B

    oklch(38.8% 0.105 256.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #722831

    #722831

    oklch(38.9% 0.104 16.2)

  • #4B4700

    #4B4700

    oklch(38.9% 0.083 106)

  • #004F50

    #004F50

    oklch(38.8% 0.066 196.2)

  • #423A79

    #423A79

    oklch(39% 0.103 286.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722831, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #722831 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.