#72272E
Closest named color: Wine Red (#7B0323). oklch(38.7% 0.106 18.1), rgb(114, 39, 46).
Aa
White text reads best on this color (10.26:1).
About this color
#72272E is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.106 and its hue 18°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.044 away. White text reads best on it, at 10.26:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.106) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 2.04:1 |
| White text | 10.26:1 |
Values
| HEX | #72272E |
| RGB | rgb(114, 39, 46) |
| HSL | hsl(354, 49%, 30%) |
| OKLCH | oklch(38.7% 0.106 18.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72272E | 10.26:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #72272E | 2.04:1 | Fails | Lc 10.8 | Not readable |
| #72272E text on white | 10.26:1 | AAA | Lc 93.1 | Preferred for body text |
| #72272E text on black | 2.04:1 | Fails | Lc -9.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#F9E4E4
oklch(93.6% 0.023 17.6)
-
Step 200
200
#F5CECE
oklch(88.5% 0.044 18)
-
Step 300
300
#F0ACAD
oklch(80.9% 0.08 18)
-
Step 400
400
#E57E82
oklch(70.8% 0.127 18.4)
-
Step 500
500
#DA5863
oklch(63.1% 0.163 18)
-
Step 600
600
#C5384A
oklch(55.6% 0.177 18.1)
-
Step 700
700
#AA293C
oklch(49.2% 0.164 17.9)
-
Step 800
800
#8A2431
oklch(42.7% 0.136 18.2)
-
Step 900
900 (this color)
#72272E
oklch(38.7% 0.106 18.1)
-
Step 950
950
#41161A
oklch(26.9% 0.067 17.2)
#72272E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #39372E | 0.116 |
| Deuteranopia (no green cones) | #4C462C | 0.106 |
| Tritanopia (no blue cones) | #7D192A | 0.028 |
| Achromatopsia (no color) | #414141 | 0.106 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72272E
#72272E
oklch(38.7% 0.106 18.1)
- #004F51
#004F51
oklch(38.8% 0.066 197.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72272E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.044
- Purple Brown #673A3F ΔE 0.046
- Chestnut #742802 ΔE 0.046
- Bordeaux #7B002C ΔE 0.048
- Reddy Brown #6E1005 ΔE 0.052
- Blood #770001 ΔE 0.056
- Maroon #800000 ΔE 0.056
- Merlot #730039 ΔE 0.061
Use #72272E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.