#72244A
Closest named color: Velvet (#750851). oklch(39.2% 0.117 353.7), rgb(114, 36, 74).
Aa
White text reads best on this color (10.16:1).
About this color
#72244A is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.117 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.042 away. White text reads best on it, at 10.16:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.06:1 |
| White text | 10.16:1 |
Values
| HEX | #72244A |
| RGB | rgb(114, 36, 74) |
| HSL | hsl(331, 52%, 29%) |
| OKLCH | oklch(39.2% 0.117 353.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72244A | 10.16:1 | AAA | Lc -97.0 | Preferred for body text |
| Black text on #72244A | 2.06:1 | Fails | Lc 11.1 | Not readable |
| #72244A text on white | 10.16:1 | AAA | Lc 92.8 | Preferred for body text |
| #72244A text on black | 2.06:1 | Fails | Lc -9.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F9E3EB
oklch(93.6% 0.026 353.5)
-
Step 200
200
#F4CDDB
oklch(88.5% 0.047 354.5)
-
Step 300
300
#EEA9C5
oklch(80.8% 0.088 353.2)
-
Step 400
400
#E279A7
oklch(70.7% 0.14 353.6)
-
Step 500
500
#D75191
oklch(63.1% 0.179 353.8)
-
Step 600
600
#C22E7C
oklch(55.6% 0.195 353.5)
-
Step 700
700
#A71F68
oklch(49.1% 0.181 353.8)
-
Step 800
800
#881D55
oklch(42.7% 0.15 353.7)
-
Step 900
900 (this color)
#72244A
oklch(39.2% 0.117 353.7)
-
Step 950
950
#401429
oklch(26.9% 0.073 353.5)
#72244A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #31384B | 0.129 |
| Deuteranopia (no green cones) | #464748 | 0.118 |
| Tritanopia (no blue cones) | #7B1E34 | 0.039 |
| Achromatopsia (no color) | #414141 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72244A
#72244A
oklch(39.2% 0.117 353.7)
- #005242
#005242
oklch(39.1% 0.075 173.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72244A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.042
- Red Purple #820747 ΔE 0.042
- Wine #80013F ΔE 0.043
- Merlot #730039 ΔE 0.046
- Bordeaux #7B002C ΔE 0.055
- Rich Purple #720058 ΔE 0.057
- Purple Brown #673A3F ΔE 0.062
- Wine Red #7B0323 ΔE 0.063
Use #72244A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.