#722347
Closest named color: Red Purple (#820747). oklch(38.9% 0.117 355.8), rgb(114, 35, 71).
Aa
White text reads best on this color (10.25:1).
About this color
#722347 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.117 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.041 away. White text reads best on it, at 10.25:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.04:1 |
| White text | 10.25:1 |
Values
| HEX | #722347 |
| RGB | rgb(114, 35, 71) |
| HSL | hsl(333, 53%, 29%) |
| OKLCH | oklch(38.9% 0.117 355.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #722347 | 10.25:1 | AAA | Lc -97.2 | Preferred for body text |
| Black text on #722347 | 2.04:1 | Fails | Lc 10.9 | Not readable |
| #722347 text on white | 10.25:1 | AAA | Lc 93.0 | Preferred for body text |
| #722347 text on black | 2.04:1 | Fails | Lc -9.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EA
oklch(93.6% 0.026 356.3)
-
Step 200
200
#F5CCDA
oklch(88.4% 0.049 355.6)
-
Step 300
300
#EFA9C2
oklch(80.8% 0.088 356.1)
-
Step 400
400
#E479A4
oklch(70.8% 0.14 355.8)
-
Step 500
500
#D8518D
oklch(63.1% 0.178 355.9)
-
Step 600
600
#C32E77
oklch(55.6% 0.194 355.9)
-
Step 700
700
#A81E64
oklch(49.1% 0.18 355.9)
-
Step 800
800
#891C52
oklch(42.7% 0.151 355.8)
-
Step 900
900 (this color)
#722347
oklch(38.9% 0.117 355.8)
-
Step 950
950
#411428
oklch(27.1% 0.074 355.6)
#722347 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #313748 | 0.129 |
| Deuteranopia (no green cones) | #464645 | 0.118 |
| Tritanopia (no blue cones) | #7B1C32 | 0.037 |
| Achromatopsia (no color) | #414141 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #722347
#722347
oklch(38.9% 0.117 355.8)
- #005143
#005143
oklch(38.9% 0.073 175.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722347, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.041
- Wine #80013F ΔE 0.041
- Merlot #730039 ΔE 0.043
- Velvet #750851 ΔE 0.043
- Bordeaux #7B002C ΔE 0.050
- Wine Red #7B0323 ΔE 0.058
- Rich Purple #720058 ΔE 0.059
- Purple Brown #673A3F ΔE 0.061
Use #722347 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.