#721F47
Closest named color: Velvet (#750851). oklch(38.5% 0.122 354.9), rgb(114, 31, 71).
Aa
White text reads best on this color (10.48:1).
About this color
#721F47 is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.122 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.036 away. White text reads best on it, at 10.48:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.122) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.00:1 |
| White text | 10.48:1 |
Values
| HEX | #721F47 |
| RGB | rgb(114, 31, 71) |
| HSL | hsl(331, 57%, 28%) |
| OKLCH | oklch(38.5% 0.122 354.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #721F47 | 10.48:1 | AAA | Lc -97.5 | Preferred for body text |
| Black text on #721F47 | 2.00:1 | Fails | Lc 10.5 | Not readable |
| #721F47 text on white | 10.48:1 | AAA | Lc 93.4 | Preferred for body text |
| #721F47 text on black | 2.00:1 | Fails | Lc -9.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EB
oklch(93.6% 0.026 353.5)
-
Step 200
200
#F6CCDB
oklch(88.5% 0.051 354.7)
-
Step 300
300
#F1A8C4
oklch(80.9% 0.092 354.6)
-
Step 400
400
#E676A5
oklch(70.7% 0.147 355)
-
Step 500
500
#DB4D8F
oklch(63.1% 0.187 355.1)
-
Step 600
600
#C62679
oklch(55.6% 0.204 355.1)
-
Step 700
700
#AB1566
oklch(49.2% 0.19 355.1)
-
Step 800
800
#8B1753
oklch(42.8% 0.158 355.2)
-
Step 900
900 (this color)
#721F47
oklch(38.5% 0.122 354.9)
-
Step 950
950
#421228
oklch(27% 0.078 355.3)
#721F47 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E3648 | 0.136 |
| Deuteranopia (no green cones) | #454545 | 0.123 |
| Tritanopia (no blue cones) | #7B1830 | 0.041 |
| Achromatopsia (no color) | #3F3F3F | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #721F47
#721F47
oklch(38.5% 0.122 354.9)
- #005041
#005041
oklch(38.5% 0.073 174.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #721F47, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.036
- Merlot #730039 ΔE 0.037
- Wine #80013F ΔE 0.037
- Red Purple #820747 ΔE 0.038
- Bordeaux #7B002C ΔE 0.048
- Rich Purple #720058 ΔE 0.052
- Wine Red #7B0323 ΔE 0.057
- Grape Purple #5D1451 ΔE 0.060
Use #721F47 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.