#72154E
Closest named color: Velvet (#750851). oklch(37.8% 0.138 348.4), rgb(114, 21, 78).
Aa
White text reads best on this color (10.86:1).
About this color
#72154E is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.138 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.015 away. White text reads best on it, at 10.86:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.138) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.93:1 |
| White text | 10.86:1 |
Values
| HEX | #72154E |
| RGB | rgb(114, 21, 78) |
| HSL | hsl(323, 69%, 26%) |
| OKLCH | oklch(37.8% 0.138 348.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72154E | 10.86:1 | AAA | Lc -98.0 | Preferred for body text |
| Black text on #72154E | 1.93:1 | Fails | Lc 10.0 | Not readable |
| #72154E text on white | 10.86:1 | AAA | Lc 93.9 | Preferred for body text |
| #72154E text on black | 1.93:1 | Fails | Lc -8.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2ED
oklch(93.5% 0.03 348.2)
-
Step 200
200
#F7CADF
oklch(88.4% 0.057 348.6)
-
Step 300
300
#F3A5CC
oklch(80.9% 0.104 348.3)
-
Step 400
400
#E970B2
oklch(70.7% 0.166 348.3)
-
Step 500
500
#DF419F
oklch(63.2% 0.213 348.4)
-
Step 600
600
#CA0889
oklch(55.7% 0.23 348.7)
-
Step 700
700
#AB0074
oklch(49% 0.206 348.3)
-
Step 800
800
#8D035F
oklch(42.7% 0.177 348.3)
-
Step 900
900 (this color)
#72154E
oklch(37.8% 0.138 348.4)
-
Step 950
950
#430F2D
oklch(27% 0.087 349)
#72154E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #24334F | 0.156 |
| Deuteranopia (no green cones) | #40434C | 0.136 |
| Tritanopia (no blue cones) | #7B1030 | 0.054 |
| Achromatopsia (no color) | #3D3D3D | 0.139 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72154E
#72154E
oklch(37.8% 0.138 348.4)
- #004F3A
#004F3A
oklch(38% 0.077 167.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72154E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.015
- Rich Purple #720058 ΔE 0.030
- Red Purple #820747 ΔE 0.036
- Merlot #730039 ΔE 0.036
- Wine #80013F ΔE 0.039
- Grape Purple #5D1451 ΔE 0.049
- Bordeaux #7B002C ΔE 0.058
- Mulberry #920A4E ΔE 0.068
Use #72154E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.