#720E54
Closest named color: Velvet (#750851). oklch(37.6% 0.148 344.1), rgb(114, 14, 84).
Aa
White text reads best on this color (11.01:1).
About this color
#720E54 is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.148 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.009 away. White text reads best on it, at 11.01:1.
| Hue family | Purples |
| Lightness | dark (38%) |
| Chroma | vivid (0.148) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.90:1 |
| White text | 11.01:1 |
Values
| HEX | #720E54 |
| RGB | rgb(114, 14, 84) |
| HSL | hsl(318, 78%, 25%) |
| OKLCH | oklch(37.6% 0.148 344.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #720E54 | 11.01:1 | AAA | Lc -98.0 | Preferred for body text |
| Black text on #720E54 | 1.90:1 | Fails | Lc 9.9 | Not readable |
| #720E54 text on white | 11.01:1 | AAA | Lc 94.0 | Preferred for body text |
| #720E54 text on black | 1.90:1 | Fails | Lc -8.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F8
oklch(97.1% 0.014 343.2)
-
Step 100
100
#FBE2EF
oklch(93.7% 0.032 345)
-
Step 200
200
#F8C9E3
oklch(88.4% 0.063 344.1)
-
Step 300
300
#F4A3D2
oklch(80.8% 0.112 344.2)
-
Step 400
400
#EA6DBB
oklch(70.7% 0.177 344.3)
-
Step 500
500
#E03AAA
oklch(63.2% 0.227 344.3)
-
Step 600
600
#C80094
oklch(55.6% 0.237 344.2)
-
Step 700
700
#A9007D
oklch(49.1% 0.21 344)
-
Step 800
800
#8C0066
oklch(42.7% 0.182 344.5)
-
Step 900
900 (this color)
#720E54
oklch(37.6% 0.148 344.1)
-
Step 950
950
#430D31
oklch(27% 0.093 344.3)
#720E54 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1D3256 | 0.167 |
| Deuteranopia (no green cones) | #3C4252 | 0.144 |
| Tritanopia (no blue cones) | #7A0D31 | 0.064 |
| Achromatopsia (no color) | #3C3C3C | 0.150 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #720E54
#720E54
oklch(37.6% 0.148 344.1)
- #004E36
#004E36
oklch(37.5% 0.079 164.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #720E54, closest first.
No curated palette has a color within ΔE 0.04 of #720E54.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.009
- Rich Purple #720058 ΔE 0.015
- Red Purple #820747 ΔE 0.043
- Merlot #730039 ΔE 0.045
- Grape Purple #5D1451 ΔE 0.046
- Wine #80013F ΔE 0.048
- Bordeaux #7B002C ΔE 0.069
- Mulberry #920A4E ΔE 0.073
Use #720E54 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.