#720D10
Closest named color: Reddy Brown (#6E1005). oklch(35.5% 0.134 26.4), rgb(114, 13, 16).
Aa
White text reads best on this color (11.79:1).
About this color
#720D10 is a dark, moderately saturated red. In OKLCH its lightness is 36%, its chroma 0.134 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.013 away. White text reads best on it, at 11.79:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | moderately saturated (0.134) |
| Temperature | warm |
| Nearest name | Reddy Brown (#6E1005) |
| Black text | 1.78:1 |
| White text | 11.79:1 |
Values
| HEX | #720D10 |
| RGB | rgb(114, 13, 16) |
| HSL | hsl(358, 80%, 25%) |
| OKLCH | oklch(35.5% 0.134 26.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #720D10 | 11.79:1 | AAA | Lc -99.3 | Preferred for body text |
| Black text on #720D10 | 1.78:1 | Fails | Lc 8.5 | Not readable |
| #720D10 text on white | 11.79:1 | AAA | Lc 95.4 | Preferred for body text |
| #720D10 text on black | 1.78:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FDE3E0
oklch(93.6% 0.029 25.6)
-
Step 200
200
#FCCCC6
oklch(88.5% 0.055 26.5)
-
Step 300
300
#FBA79E
oklch(80.8% 0.101 26.2)
-
Step 400
400
#F47369
oklch(70.6% 0.161 26.4)
-
Step 500
500
#EC4440
oklch(63.1% 0.205 26.4)
-
Step 600
600
#D70B1E
oklch(55.6% 0.222 26.4)
-
Step 700
700
#B70015
oklch(49% 0.2 26.4)
-
Step 800
800
#970411
oklch(42.7% 0.172 26.5)
-
Step 900
900 (this color)
#720D10
oklch(35.5% 0.134 26.4)
-
Step 950
950
#47100E
oklch(26.9% 0.084 26.6)
#720D10 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F2A0F | 0.146 |
| Deuteranopia (no green cones) | #483F0B | 0.131 |
| Tritanopia (no blue cones) | #7E0010 | 0.026 |
| Achromatopsia (no color) | #383838 | 0.134 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #720D10
#720D10
oklch(35.5% 0.134 26.4)
- #00454C
#00454C
oklch(35.7% 0.061 206.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #720D10, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Reddy Brown #6E1005 ΔE 0.013
- Blood #770001 ΔE 0.015
- Maroon #800000 ΔE 0.031
- Wine Red #7B0323 ΔE 0.031
- Claret #680018 ΔE 0.033
- Bordeaux #7B002C ΔE 0.044
- Chestnut #742802 ΔE 0.048
- Dark Red #8B0000 ΔE 0.054
Use #720D10 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.