#72012E
Closest named color: Merlot (#730039). oklch(35.4% 0.141 7.6), rgb(114, 1, 46).
Aa
White text reads best on this color (11.93:1).
About this color
#72012E is a dark, vivid red. In OKLCH its lightness is 35%, its chroma 0.141 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.019 away. White text reads best on it, at 11.93:1.
| Hue family | Reds |
| Lightness | dark (35%) |
| Chroma | vivid (0.141) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.75:1 |
| White text | 11.93:1 |
Values
| HEX | #72012E |
| RGB | rgb(114, 1, 46) |
| HSL | hsl(336, 98%, 23%) |
| OKLCH | oklch(35.4% 0.141 7.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72012E | 11.93:1 | AAA | Lc -99.1 | Preferred for body text |
| Black text on #72012E | 1.75:1 | Fails | Lc 8.6 | Not readable |
| #72012E text on white | 11.93:1 | AAA | Lc 95.3 | Preferred for body text |
| #72012E text on black | 1.75:1 | Fails | Lc -7.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E6
oklch(93.6% 0.03 7.5)
-
Step 200
200
#FDCAD2
oklch(88.6% 0.059 7.8)
-
Step 300
300
#FCA4B4
oklch(81% 0.106 7.8)
-
Step 400
400
#F56D8D
oklch(70.7% 0.169 7.8)
-
Step 500
500
#EC3871
oklch(63% 0.216 7.6)
-
Step 600
600
#D3005B
oklch(55.6% 0.223 7.6)
-
Step 700
700
#B3004C
oklch(49.1% 0.197 7.6)
-
Step 800
800
#94003E
oklch(42.7% 0.171 7.4)
-
Step 900
900 (this color)
#72012E
oklch(35.4% 0.141 7.6)
-
Step 950
950
#480C1E
oklch(27% 0.09 8)
#72012E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #27292F | 0.161 |
| Deuteranopia (no green cones) | #433E2B | 0.144 |
| Tritanopia (no blue cones) | #7D0018 | 0.041 |
| Achromatopsia (no color) | #373737 | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72012E
#72012E
oklch(35.4% 0.141 7.6)
- #004641
#004641
oklch(35.5% 0.062 186.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72012E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.019
- Bordeaux #7B002C ΔE 0.021
- Wine Red #7B0323 ΔE 0.029
- Claret #680018 ΔE 0.039
- Wine #80013F ΔE 0.040
- Burgundy #610023 ΔE 0.043
- Red Purple #820747 ΔE 0.053
- Blood #770001 ΔE 0.054
Use #72012E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.