#712D52
Closest named color: Purple Brown (#673A3F). oklch(40.5% 0.106 349.1), rgb(113, 45, 82).
Aa
White text reads best on this color (9.54:1).
About this color
#712D52 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.106 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.054 away. White text reads best on it, at 9.54:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.106) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.19:1 |
| White text | 9.54:1 |
Values
| HEX | #712D52 |
| RGB | rgb(113, 45, 82) |
| HSL | hsl(327, 43%, 31%) |
| OKLCH | oklch(40.5% 0.106 349.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #712D52 | 9.54:1 | AAA | Lc -95.9 | Preferred for body text |
| Black text on #712D52 | 2.19:1 | Fails | Lc 12.4 | Not readable |
| #712D52 text on white | 9.54:1 | AAA | Lc 91.6 | Preferred for body text |
| #712D52 text on black | 2.19:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EC
oklch(93.6% 0.019 347.4)
-
Step 200
200
#ECD0DD
oklch(88.5% 0.036 348.1)
-
Step 300
300
#E0B1C7
oklch(80.9% 0.061 348.8)
-
Step 400
400
#CF87AA
oklch(70.7% 0.098 349.3)
-
Step 500
500
#C16795
oklch(63.1% 0.127 349.4)
-
Step 600
600
#AC4D80
oklch(55.7% 0.137 349.1)
-
Step 700
700
#933D6C
oklch(49% 0.128 348.9)
-
Step 800
800 (this color)
#712D52
oklch(40.5% 0.106 349.1)
-
Step 900
900
#612D48
oklch(37.6% 0.083 349.4)
-
Step 950
950
#391B2A
oklch(27% 0.052 349.8)
#712D52 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #353E53 | 0.115 |
| Deuteranopia (no green cones) | #484A50 | 0.104 |
| Tritanopia (no blue cones) | #792B3C | 0.040 |
| Achromatopsia (no color) | #454545 | 0.107 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #712D52
#712D52
oklch(40.5% 0.106 349.1)
- #005741
#005741
oklch(40.6% 0.082 168.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #712D52, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.054
- Velvet #750851 ΔE 0.055
- Red Purple #820747 ΔE 0.055
- Brownish Purple #76424E ΔE 0.058
- Wine #80013F ΔE 0.060
- Merlot #730039 ΔE 0.065
- Rich Purple #720058 ΔE 0.066
- Bordeaux #7B002C ΔE 0.072
Use #712D52 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.