#702D4A

Closest named color: Purple Brown (#673A3F). oklch(40.1% 0.101 355.5), rgb(112, 45, 74).

Aa

White text reads best on this color (9.70:1).

About this color

#702D4A is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.101 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.044 away. White text reads best on it, at 9.70:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.101)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.16:1
White text9.70:1

Values

HEX#702D4A
RGBrgb(112, 45, 74)
HSLhsl(334, 43%, 31%)
OKLCHoklch(40.1% 0.101 355.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #702D4A 9.70:1 AAA Lc -96.3 Preferred for body text
Black text on #702D4A 2.16:1 Fails Lc 12.0 Not readable
#702D4A text on white 9.70:1 AAA Lc 92.0 Preferred for body text
#702D4A text on black 2.16:1 Fails Lc -10.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F7E4EA

    oklch(93.6% 0.022 356.3)

  3. Step 200

    200

    #F1CEDA

    oklch(88.4% 0.042 355.3)

  4. Step 300

    300

    #E9ADC2

    oklch(80.9% 0.075 356.1)

  5. Step 400

    400

    #DB7FA4

    oklch(70.6% 0.121 355.1)

  6. Step 500

    500

    #CF5C8D

    oklch(63.1% 0.154 355.7)

  7. Step 600

    600

    #BA3E77

    oklch(55.6% 0.168 355.7)

  8. Step 700

    700

    #A02F64

    oklch(49.1% 0.156 355.7)

  9. Step 800

    800

    #822952

    oklch(42.8% 0.129 355.6)

  10. Step 900

    900 (this color)

    #702D4A

    oklch(40.1% 0.101 355.5)

  11. Step 950

    950

    #3E1728

    oklch(27% 0.065 355)

Export this scale for Tailwind in the Tailwind colors tool

#702D4A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#373D4B0.111
Deuteranopia (no green cones)#4949480.101
Tritanopia (no blue cones)#7829380.032
Achromatopsia (no color)#4444440.102

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #702D4A

    #702D4A

    oklch(40.1% 0.101 355.5)

  • #005546

    #005546

    oklch(40.1% 0.075 175.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #702D4A

    #702D4A

    oklch(40.1% 0.101 355.5)

  • #623265

    #623265

    oklch(40% 0.1 325.1)

  • #752E2A

    #752E2A

    oklch(40.1% 0.101 25.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #702D4A

    #702D4A

    oklch(40.1% 0.101 355.5)

  • #1C5523

    #1C5523

    oklch(39.9% 0.1 145.6)

  • #00525A

    #00525A

    oklch(40.1% 0.069 206.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #702D4A

    #702D4A

    oklch(40.1% 0.101 355.5)

  • #464D00

    #464D00

    oklch(40% 0.091 115.6)

  • #004E6F

    #004E6F

    oklch(40% 0.085 235.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #702D4A

    #702D4A

    oklch(40.1% 0.101 355.5)

  • #5C4400

    #5C4400

    oklch(40.2% 0.082 85.6)

  • #005546

    #005546

    oklch(40.1% 0.075 175.4)

  • #2D447E

    #2D447E

    oklch(40% 0.102 265.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702D4A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #702D4A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.