#702353
Closest named color: Velvet (#750851). oklch(39.1% 0.122 345.8), rgb(112, 35, 83).
Aa
White text reads best on this color (10.22:1).
About this color
#702353 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.122 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.034 away. White text reads best on it, at 10.22:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.122) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.05:1 |
| White text | 10.22:1 |
Values
| HEX | #702353 |
| RGB | rgb(112, 35, 83) |
| HSL | hsl(323, 52%, 29%) |
| OKLCH | oklch(39.1% 0.122 345.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702353 | 10.22:1 | AAA | Lc -97.1 | Preferred for body text |
| Black text on #702353 | 2.05:1 | Fails | Lc 11.0 | Not readable |
| #702353 text on white | 10.22:1 | AAA | Lc 93.0 | Preferred for body text |
| #702353 text on black | 2.05:1 | Fails | Lc -9.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3EE
oklch(93.6% 0.027 344.6)
-
Step 200
200
#F3CCE0
oklch(88.4% 0.051 345.9)
-
Step 300
300
#ECA9CD
oklch(80.9% 0.091 345.9)
-
Step 400
400
#E078B4
oklch(70.7% 0.146 345.8)
-
Step 500
500
#D450A1
oklch(63.1% 0.187 345.9)
-
Step 600
600
#BF2C8C
oklch(55.6% 0.203 345.8)
-
Step 700
700
#A41C77
oklch(49% 0.189 345.7)
-
Step 800
800
#861C61
oklch(42.8% 0.156 346)
-
Step 900
900 (this color)
#702353
oklch(39.1% 0.122 345.8)
-
Step 950
950
#3F142E
oklch(27% 0.076 346.1)
#702353 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B3954 | 0.134 |
| Deuteranopia (no green cones) | #424651 | 0.119 |
| Tritanopia (no blue cones) | #782237 | 0.051 |
| Achromatopsia (no color) | #414141 | 0.123 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702353
#702353
oklch(39.1% 0.122 345.8)
- #00533B
#00533B
oklch(39.2% 0.082 165.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702353, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.034
- Rich Purple #720058 ΔE 0.045
- Red Purple #820747 ΔE 0.046
- Wine #80013F ΔE 0.051
- Merlot #730039 ΔE 0.052
- Grape Purple #5D1451 ΔE 0.055
- Bordeaux #7B002C ΔE 0.068
- Mulberry #920A4E ΔE 0.071
Use #702353 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.