#702343
Closest named color: Merlot (#730039). oklch(38.4% 0.113 358.2), rgb(112, 35, 67).
Aa
White text reads best on this color (10.44:1).
About this color
#702343 is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.113 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.041 away. White text reads best on it, at 10.44:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.113) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 2.01:1 |
| White text | 10.44:1 |
Values
| HEX | #702343 |
| RGB | rgb(112, 35, 67) |
| HSL | hsl(335, 52%, 29%) |
| OKLCH | oklch(38.4% 0.113 358.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702343 | 10.44:1 | AAA | Lc -97.6 | Preferred for body text |
| Black text on #702343 | 2.01:1 | Fails | Lc 10.4 | Not readable |
| #702343 text on white | 10.44:1 | AAA | Lc 93.5 | Preferred for body text |
| #702343 text on black | 2.01:1 | Fails | Lc -9.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F5
oklch(97% 0.011 357)
-
Step 100
100
#F9E3EA
oklch(93.6% 0.026 356.3)
-
Step 200
200
#F5CDD9
oklch(88.6% 0.048 358.2)
-
Step 300
300
#EFAAC0
oklch(80.9% 0.085 358.4)
-
Step 400
400
#E37AA0
oklch(70.7% 0.136 358.1)
-
Step 500
500
#D85389
oklch(63.2% 0.174 358.1)
-
Step 600
600
#C33172
oklch(55.6% 0.189 358.4)
-
Step 700
700
#A82260
oklch(49.2% 0.175 358.3)
-
Step 800
800
#881F4E
oklch(42.7% 0.145 358.3)
-
Step 900
900 (this color)
#702343
oklch(38.4% 0.113 358.2)
-
Step 950
950
#411526
oklch(27.1% 0.071 358.9)
#702343 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #313644 | 0.126 |
| Deuteranopia (no green cones) | #464541 | 0.114 |
| Tritanopia (no blue cones) | #791B30 | 0.034 |
| Achromatopsia (no color) | #404040 | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702343
#702343
oklch(38.4% 0.113 358.2)
- #005044
#005044
oklch(38.6% 0.071 178.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702343, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.041
- Wine #80013F ΔE 0.044
- Red Purple #820747 ΔE 0.046
- Bordeaux #7B002C ΔE 0.048
- Velvet #750851 ΔE 0.048
- Wine Red #7B0323 ΔE 0.055
- Purple Brown #673A3F ΔE 0.058
- Rich Purple #720058 ΔE 0.063
Use #702343 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.