#701F4F
Closest named color: Velvet (#750851). oklch(38.5% 0.125 348.1), rgb(112, 31, 79).
Aa
White text reads best on this color (10.51:1).
About this color
#701F4F is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.125 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.029 away. White text reads best on it, at 10.51:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.125) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.99:1 |
| White text | 10.51:1 |
Values
| HEX | #701F4F |
| RGB | rgb(112, 31, 79) |
| HSL | hsl(324, 57%, 28%) |
| OKLCH | oklch(38.5% 0.125 348.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701F4F | 10.51:1 | AAA | Lc -97.6 | Preferred for body text |
| Black text on #701F4F | 1.99:1 | Fails | Lc 10.4 | Not readable |
| #701F4F text on white | 10.51:1 | AAA | Lc 93.5 | Preferred for body text |
| #701F4F text on black | 1.99:1 | Fails | Lc -9.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F9E3ED
oklch(93.6% 0.027 348.3)
-
Step 200
200
#F5CCDF
oklch(88.6% 0.052 348.6)
-
Step 300
300
#EFA8CB
oklch(80.9% 0.094 348.4)
-
Step 400
400
#E376B1
oklch(70.7% 0.151 348)
-
Step 500
500
#D74D9D
oklch(63.1% 0.191 348.1)
-
Step 600
600
#C32788
oklch(55.7% 0.208 348.3)
-
Step 700
700
#A71573
oklch(49% 0.194 348.1)
-
Step 800
800
#88175E
oklch(42.7% 0.161 348)
-
Step 900
900 (this color)
#701F4F
oklch(38.5% 0.125 348.1)
-
Step 950
950
#41132D
oklch(27.1% 0.079 348.6)
#701F4F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2A3650 | 0.138 |
| Deuteranopia (no green cones) | #41444D | 0.122 |
| Tritanopia (no blue cones) | #781C34 | 0.048 |
| Achromatopsia (no color) | #3F3F3F | 0.126 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701F4F
#701F4F
oklch(38.5% 0.125 348.1)
- #00503C
#00503C
oklch(38.3% 0.077 168.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701F4F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.029
- Rich Purple #720058 ΔE 0.041
- Red Purple #820747 ΔE 0.042
- Merlot #730039 ΔE 0.044
- Wine #80013F ΔE 0.045
- Grape Purple #5D1451 ΔE 0.051
- Bordeaux #7B002C ΔE 0.061
- Mulberry #920A4E ΔE 0.071
Use #701F4F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.