#701F28
Closest named color: Wine Red (#7B0323). oklch(37.2% 0.113 18.4), rgb(112, 31, 40).
Aa
White text reads best on this color (10.96:1).
About this color
#701F28 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.113 and its hue 18°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.033 away. White text reads best on it, at 10.96:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.113) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.91:1 |
| White text | 10.96:1 |
Values
| HEX | #701F28 |
| RGB | rgb(112, 31, 40) |
| HSL | hsl(353, 57%, 28%) |
| OKLCH | oklch(37.2% 0.113 18.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701F28 | 10.96:1 | AAA | Lc -98.4 | Preferred for body text |
| Black text on #701F28 | 1.91:1 | Fails | Lc 9.5 | Not readable |
| #701F28 text on white | 10.96:1 | AAA | Lc 94.5 | Preferred for body text |
| #701F28 text on black | 1.91:1 | Fails | Lc -8.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#FAE4E3
oklch(93.6% 0.024 20.7)
-
Step 200
200
#F7CDCD
oklch(88.4% 0.048 18.1)
-
Step 300
300
#F3ABAB
oklch(81% 0.085 19.1)
-
Step 400
400
#E97B7F
oklch(70.8% 0.136 18.8)
-
Step 500
500
#DF5360
oklch(63.2% 0.174 18.2)
-
Step 600
600
#CA3046
oklch(55.6% 0.189 18.5)
-
Step 700
700
#AE2038
oklch(49.1% 0.176 18.3)
-
Step 800
800
#8D1E2E
oklch(42.6% 0.145 18.5)
-
Step 900
900 (this color)
#701F28
oklch(37.2% 0.113 18.4)
-
Step 950
950
#431518
oklch(27.1% 0.071 19.4)
#701F28 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #343228 | 0.125 |
| Deuteranopia (no green cones) | #494326 | 0.115 |
| Tritanopia (no blue cones) | #7B0A23 | 0.029 |
| Achromatopsia (no color) | #3C3C3C | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701F28
#701F28
oklch(37.2% 0.113 18.4)
- #004A4C
#004A4C
oklch(37.1% 0.063 197.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701F28, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.033
- Reddy Brown #6E1005 ΔE 0.039
- Bordeaux #7B002C ΔE 0.039
- Blood #770001 ΔE 0.043
- Claret #680018 ΔE 0.048
- Chestnut #742802 ΔE 0.048
- Maroon #800000 ΔE 0.048
- Merlot #730039 ΔE 0.053
Use #701F28 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.