#701D18
Closest named color: Reddy Brown (#6E1005). oklch(36.7% 0.117 27.9), rgb(112, 29, 24).
Aa
White text reads best on this color (11.18:1).
About this color
#701D18 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.117 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.023 away. White text reads best on it, at 11.18:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Reddy Brown (#6E1005) |
| Black text | 1.87:1 |
| White text | 11.18:1 |
Values
| HEX | #701D18 |
| RGB | rgb(112, 29, 24) |
| HSL | hsl(3, 65%, 27%) |
| OKLCH | oklch(36.7% 0.117 27.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701D18 | 11.18:1 | AAA | Lc -98.7 | Preferred for body text |
| Black text on #701D18 | 1.87:1 | Fails | Lc 9.1 | Not readable |
| #701D18 text on white | 11.18:1 | AAA | Lc 94.8 | Preferred for body text |
| #701D18 text on black | 1.87:1 | Fails | Lc -7.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E1
oklch(93.7% 0.026 26.5)
-
Step 200
200
#F8CEC7
oklch(88.6% 0.049 29.1)
-
Step 300
300
#F4ABA1
oklch(80.8% 0.088 27.8)
-
Step 400
400
#EB7B6E
oklch(70.7% 0.141 28)
-
Step 500
500
#E15347
oklch(63% 0.179 28.1)
-
Step 600
600
#CD2F29
oklch(55.7% 0.195 27.9)
-
Step 700
700
#B11E1B
oklch(49.1% 0.182 27.9)
-
Step 800
800
#8F1D19
oklch(42.6% 0.15 27.8)
-
Step 900
900 (this color)
#701D18
oklch(36.7% 0.117 27.9)
-
Step 950
950
#441511
oklch(27.1% 0.074 27.8)
#701D18 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #353017 | 0.125 |
| Deuteranopia (no green cones) | #4A4215 | 0.115 |
| Tritanopia (no blue cones) | #7C001D | 0.037 |
| Achromatopsia (no color) | #3B3B3B | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701D18
#701D18
oklch(36.7% 0.117 27.9)
- #004850
#004850
oklch(36.7% 0.063 207.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D18, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Reddy Brown #6E1005 ΔE 0.023
- Blood #770001 ΔE 0.031
- Chestnut #742802 ΔE 0.034
- Maroon #800000 ΔE 0.039
- Wine Red #7B0323 ΔE 0.039
- Claret #680018 ΔE 0.046
- Bordeaux #7B002C ΔE 0.050
- Dark Red #8B0000 ΔE 0.057
Use #701D18 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.