#701D11

Closest named color: Reddy Brown (#6E1005). oklch(36.6% 0.119 31.3), rgb(112, 29, 17).

Aa

White text reads best on this color (11.21:1).

About this color

#701D11 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.119 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.020 away. White text reads best on it, at 11.21:1.

Hue familyReds
Lightnessdark (37%)
Chromamoderately saturated (0.119)
Temperaturewarm
Nearest nameReddy Brown (#6E1005)
Black text1.87:1
White text11.21:1

Values

HEX#701D11
RGBrgb(112, 29, 17)
HSLhsl(8, 74%, 25%)
OKLCHoklch(36.6% 0.119 31.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #701D11 11.21:1 AAA Lc -98.8 Preferred for body text
Black text on #701D11 1.87:1 Fails Lc 9.1 Not readable
#701D11 text on white 11.21:1 AAA Lc 94.8 Preferred for body text
#701D11 text on black 1.87:1 Fails Lc -7.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FDF3F1

    oklch(97.1% 0.011 31.1)

  2. Step 100

    100

    #FBE4DF

    oklch(93.6% 0.026 32.2)

  3. Step 200

    200

    #F8CEC5

    oklch(88.5% 0.049 32.1)

  4. Step 300

    300

    #F5AC9D

    oklch(81% 0.089 32)

  5. Step 400

    400

    #EC7B68

    oklch(70.7% 0.143 30.9)

  6. Step 500

    500

    #E2533D

    oklch(63.1% 0.182 31.3)

  7. Step 600

    600

    #CD2F19

    oklch(55.5% 0.197 31.2)

  8. Step 700

    700

    #B11E08

    oklch(49% 0.184 31.3)

  9. Step 800

    800

    #901E0D

    oklch(42.8% 0.152 31.5)

  10. Step 900

    900 (this color)

    #701D11

    oklch(36.6% 0.119 31.3)

  11. Step 950

    950

    #44150D

    oklch(27% 0.075 31.9)

Export this scale for Tailwind in the Tailwind colors tool

#701D11 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#362F0F0.124
Deuteranopia (no green cones)#4A420D0.115
Tritanopia (no blue cones)#7C001B0.040
Achromatopsia (no color)#3B3B3B0.119

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #701D11

    #701D11

    oklch(36.6% 0.119 31.3)

  • #004752

    #004752

    oklch(36.5% 0.064 212.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #701D11

    #701D11

    oklch(36.6% 0.119 31.3)

  • #6D1A3B

    #6D1A3B

    oklch(36.6% 0.119 0.9)

  • #5E3200

    #5E3200

    oklch(36.6% 0.085 60.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #701D11

    #701D11

    oklch(36.6% 0.119 31.3)

  • #004A41

    #004A41

    oklch(36.7% 0.066 181.3)

  • #004367

    #004367

    oklch(36.6% 0.085 241)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #701D11

    #701D11

    oklch(36.6% 0.119 31.3)

  • #004C22

    #004C22

    oklch(36.5% 0.097 151.4)

  • #29367C

    #29367C

    oklch(36.5% 0.119 271.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #701D11

    #701D11

    oklch(36.6% 0.119 31.3)

  • #384500

    #384500

    oklch(36.6% 0.088 121)

  • #004752

    #004752

    oklch(36.5% 0.064 212.2)

  • #4A2B72

    #4A2B72

    oklch(36.6% 0.118 300.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D11, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #701D11 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.