#701C23
Closest named color: Wine Red (#7B0323). oklch(36.7% 0.117 20.7), rgb(112, 28, 35).
Aa
White text reads best on this color (11.17:1).
About this color
#701C23 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.117 and its hue 21°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.031 away. White text reads best on it, at 11.17:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.87:1 |
| White text | 11.17:1 |
Values
| HEX | #701C23 |
| RGB | rgb(112, 28, 35) |
| HSL | hsl(355, 60%, 27%) |
| OKLCH | oklch(36.7% 0.117 20.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701C23 | 11.17:1 | AAA | Lc -98.7 | Preferred for body text |
| Black text on #701C23 | 1.87:1 | Fails | Lc 9.1 | Not readable |
| #701C23 text on white | 11.17:1 | AAA | Lc 94.8 | Preferred for body text |
| #701C23 text on black | 1.87:1 | Fails | Lc -7.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#FBE4E3
oklch(93.7% 0.025 20.6)
-
Step 200
200
#F8CDCB
oklch(88.5% 0.049 21.2)
-
Step 300
300
#F4AAA8
oklch(80.8% 0.088 20.9)
-
Step 400
400
#EB797B
oklch(70.6% 0.141 20.2)
-
Step 500
500
#E15159
oklch(63.1% 0.179 20.7)
-
Step 600
600
#CC2C3F
oklch(55.5% 0.194 20.5)
-
Step 700
700
#B01B31
oklch(49% 0.181 20.5)
-
Step 800
800
#8F1B29
oklch(42.6% 0.15 20.6)
-
Step 900
900 (this color)
#701C23
oklch(36.7% 0.117 20.7)
-
Step 950
950
#441416
oklch(27% 0.074 21.1)
#701C23 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #333023 | 0.128 |
| Deuteranopia (no green cones) | #484221 | 0.118 |
| Tritanopia (no blue cones) | #7B021F | 0.030 |
| Achromatopsia (no color) | #3B3B3B | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701C23
#701C23
oklch(36.7% 0.117 20.7)
- #00494C
#00494C
oklch(36.8% 0.063 199.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701C23, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.031
- Reddy Brown #6E1005 ΔE 0.031
- Blood #770001 ΔE 0.036
- Bordeaux #7B002C ΔE 0.039
- Claret #680018 ΔE 0.042
- Maroon #800000 ΔE 0.044
- Chestnut #742802 ΔE 0.046
- Merlot #730039 ΔE 0.054
Use #701C23 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.