#701B04
Closest named color: Reddy Brown (#6E1005). oklch(36.2% 0.123 35), rgb(112, 27, 4).
Aa
White text reads best on this color (11.36:1).
About this color
#701B04 is a dark, moderately saturated red. In OKLCH its lightness is 36%, its chroma 0.123 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.018 away. White text reads best on it, at 11.36:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | moderately saturated (0.123) |
| Temperature | warm |
| Nearest name | Reddy Brown (#6E1005) |
| Black text | 1.84:1 |
| White text | 11.36:1 |
Values
| HEX | #701B04 |
| RGB | rgb(112, 27, 4) |
| HSL | hsl(13, 93%, 23%) |
| OKLCH | oklch(36.2% 0.123 35) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701B04 | 11.36:1 | AAA | Lc -98.9 | Preferred for body text |
| Black text on #701B04 | 1.84:1 | Fails | Lc 8.9 | Not readable |
| #701B04 text on white | 11.36:1 | AAA | Lc 95.0 | Preferred for body text |
| #701B04 text on black | 1.84:1 | Fails | Lc -7.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF3F0
oklch(97.2% 0.013 35.7)
-
Step 100
100
#FBE4DE
oklch(93.6% 0.027 35)
-
Step 200
200
#F9CEC3
oklch(88.5% 0.051 34.7)
-
Step 300
300
#F6AC99
oklch(81% 0.092 35)
-
Step 400
400
#ED7B5F
oklch(70.7% 0.147 34.9)
-
Step 500
500
#E4522E
oklch(63.1% 0.188 34.9)
-
Step 600
600
#CC3300
oklch(55.6% 0.195 34.9)
-
Step 700
700
#AD2A00
oklch(49.2% 0.173 35)
-
Step 800
800
#8F2100
oklch(42.8% 0.15 35)
-
Step 900
900 (this color)
#701B04
oklch(36.2% 0.123 35)
-
Step 950
950
#451408
oklch(27% 0.078 35)
#701B04 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #352E00 | 0.128 |
| Deuteranopia (no green cones) | #4A4100 | 0.115 |
| Tritanopia (no blue cones) | #7C0017 | 0.041 |
| Achromatopsia (no color) | #3A3A3A | 0.123 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701B04
#701B04
oklch(36.2% 0.123 35)
- #004653
#004653
oklch(36.3% 0.064 215.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701B04, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Reddy Brown #6E1005 ΔE 0.018
- Chestnut #742802 ΔE 0.028
- Blood #770001 ΔE 0.028
- Maroon #800000 ΔE 0.038
- Wine Red #7B0323 ΔE 0.050
- Claret #680018 ΔE 0.051
- Dark Red #8B0000 ΔE 0.058
- Bordeaux #7B002C ΔE 0.062
Use #701B04 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.