#70144D
Closest named color: Velvet (#750851). oklch(37.3% 0.137 348.1), rgb(112, 20, 77).
Aa
White text reads best on this color (11.07:1).
About this color
#70144D is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.137 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.016 away. White text reads best on it, at 11.07:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.137) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.89:1 |
| White text | 11.07:1 |
Values
| HEX | #70144D |
| RGB | rgb(112, 20, 77) |
| HSL | hsl(323, 70%, 26%) |
| OKLCH | oklch(37.3% 0.137 348.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #70144D | 11.07:1 | AAA | Lc -98.4 | Preferred for body text |
| Black text on #70144D | 1.89:1 | Fails | Lc 9.5 | Not readable |
| #70144D text on white | 11.07:1 | AAA | Lc 94.4 | Preferred for body text |
| #70144D text on black | 1.89:1 | Fails | Lc -8.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2ED
oklch(93.5% 0.03 348.2)
-
Step 200
200
#F7CAE0
oklch(88.4% 0.058 347.4)
-
Step 300
300
#F3A5CC
oklch(80.9% 0.104 348.3)
-
Step 400
400
#E871B2
oklch(70.7% 0.164 348.2)
-
Step 500
500
#DE429F
oklch(63.1% 0.211 348.2)
-
Step 600
600
#C90D8A
oklch(55.6% 0.229 348.1)
-
Step 700
700
#AB0075
oklch(49.1% 0.206 347.8)
-
Step 800
800
#8D055F
oklch(42.8% 0.176 348.4)
-
Step 900
900 (this color)
#70144D
oklch(37.3% 0.137 348.1)
-
Step 950
950
#430F2E
oklch(27% 0.088 347.9)
#70144D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #23324E | 0.154 |
| Deuteranopia (no green cones) | #3E414B | 0.134 |
| Tritanopia (no blue cones) | #790F2F | 0.054 |
| Achromatopsia (no color) | #3C3C3C | 0.138 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #70144D
#70144D
oklch(37.3% 0.137 348.1)
- #004D39
#004D39
oklch(37.3% 0.075 168.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70144D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.016
- Rich Purple #720058 ΔE 0.029
- Merlot #730039 ΔE 0.035
- Red Purple #820747 ΔE 0.040
- Wine #80013F ΔE 0.042
- Grape Purple #5D1451 ΔE 0.044
- Bordeaux #7B002C ΔE 0.058
- Wine Red #7B0323 ΔE 0.071
Use #70144D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.