#701041
Closest named color: Merlot (#730039). oklch(36.5% 0.135 355.8), rgb(112, 16, 65).
Aa
White text reads best on this color (11.41:1).
About this color
#701041 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.135 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.017 away. White text reads best on it, at 11.41:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.135) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.83:1 |
| White text | 11.41:1 |
Values
| HEX | #701041 |
| RGB | rgb(112, 16, 65) |
| HSL | hsl(329, 75%, 25%) |
| OKLCH | oklch(36.5% 0.135 355.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701041 | 11.41:1 | AAA | Lc -98.8 | Preferred for body text |
| Black text on #701041 | 1.83:1 | Fails | Lc 9.0 | Not readable |
| #701041 text on white | 11.41:1 | AAA | Lc 94.9 | Preferred for body text |
| #701041 text on black | 1.83:1 | Fails | Lc -7.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EA
oklch(93.5% 0.029 356.3)
-
Step 200
200
#F9CADA
oklch(88.4% 0.057 355.9)
-
Step 300
300
#F5A5C3
oklch(80.8% 0.101 355.5)
-
Step 400
400
#EC70A4
oklch(70.6% 0.162 355.7)
-
Step 500
500
#E2418E
oklch(63% 0.207 355.6)
-
Step 600
600
#CD0878
oklch(55.5% 0.225 355.7)
-
Step 700
700
#AF0065
oklch(49.2% 0.201 355.8)
-
Step 800
800
#900352
oklch(42.7% 0.173 356)
-
Step 900
900 (this color)
#701041
oklch(36.5% 0.135 355.8)
-
Step 950
950
#440F28
oklch(27% 0.085 355.5)
#701041 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #262F42 | 0.153 |
| Deuteranopia (no green cones) | #40403F | 0.136 |
| Tritanopia (no blue cones) | #7A0027 | 0.046 |
| Achromatopsia (no color) | #3A3A3A | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701041
#701041
oklch(36.5% 0.135 355.8)
- #004A3D
#004A3D
oklch(36.5% 0.068 175.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701041, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.017
- Velvet #750851 ΔE 0.031
- Wine #80013F ΔE 0.034
- Red Purple #820747 ΔE 0.039
- Bordeaux #7B002C ΔE 0.041
- Rich Purple #720058 ΔE 0.045
- Grape Purple #5D1451 ΔE 0.052
- Wine Red #7B0323 ΔE 0.053
Use #701041 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.