#700F4D
Closest named color: Velvet (#750851). oklch(37% 0.142 347.7), rgb(112, 15, 77).
Aa
White text reads best on this color (11.26:1).
About this color
#700F4D is a dark, vivid red. In OKLCH its lightness is 37%, its chroma 0.142 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.013 away. White text reads best on it, at 11.26:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | vivid (0.142) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.86:1 |
| White text | 11.26:1 |
Values
| HEX | #700F4D |
| RGB | rgb(112, 15, 77) |
| HSL | hsl(322, 76%, 25%) |
| OKLCH | oklch(37% 0.142 347.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #700F4D | 11.26:1 | AAA | Lc -98.5 | Preferred for body text |
| Black text on #700F4D | 1.86:1 | Fails | Lc 9.3 | Not readable |
| #700F4D text on white | 11.26:1 | AAA | Lc 94.6 | Preferred for body text |
| #700F4D text on black | 1.86:1 | Fails | Lc -8.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FBE2EE
oklch(93.6% 0.031 347.1)
-
Step 200
200
#F8CAE0
oklch(88.5% 0.059 348)
-
Step 300
300
#F4A4CD
oklch(80.9% 0.107 347.7)
-
Step 400
400
#EA6FB4
oklch(70.7% 0.17 347.5)
-
Step 500
500
#E03EA1
oklch(63.1% 0.218 347.7)
-
Step 600
600
#CA008C
oklch(55.6% 0.234 347.5)
-
Step 700
700
#AB0075
oklch(49.1% 0.206 347.8)
-
Step 800
800
#8D0060
oklch(42.6% 0.179 347.7)
-
Step 900
900 (this color)
#700F4D
oklch(37% 0.142 347.7)
-
Step 950
950
#430E2E
oklch(26.9% 0.089 347.6)
#700F4D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #20304F | 0.160 |
| Deuteranopia (no green cones) | #3D414B | 0.140 |
| Tritanopia (no blue cones) | #79092D | 0.058 |
| Achromatopsia (no color) | #3B3B3B | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #700F4D
#700F4D
oklch(37% 0.142 347.7)
- #004C38
#004C38
oklch(37% 0.075 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #700F4D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.013
- Rich Purple #720058 ΔE 0.025
- Merlot #730039 ΔE 0.034
- Red Purple #820747 ΔE 0.041
- Wine #80013F ΔE 0.042
- Grape Purple #5D1451 ΔE 0.043
- Bordeaux #7B002C ΔE 0.060
- Wine Red #7B0323 ΔE 0.072
Use #700F4D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.