#693034
Closest named color: Purple Brown (#673A3F). oklch(38.7% 0.082 17.3), rgb(105, 48, 52).
Aa
White text reads best on this color (10.13:1).
About this color
#693034 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.082 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.026 away. White text reads best on it, at 10.13:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.082) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.07:1 |
| White text | 10.13:1 |
Values
| HEX | #693034 |
| RGB | rgb(105, 48, 52) |
| HSL | hsl(356, 37%, 30%) |
| OKLCH | oklch(38.7% 0.082 17.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #693034 | 10.13:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #693034 | 2.07:1 | Fails | Lc 10.8 | Not readable |
| #693034 text on white | 10.13:1 | AAA | Lc 93.1 | Preferred for body text |
| #693034 text on black | 2.07:1 | Fails | Lc -9.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F6E5E5
oklch(93.5% 0.019 17.5)
-
Step 200
200
#EFD1D1
oklch(88.6% 0.034 17.8)
-
Step 300
300
#E6B1B2
oklch(80.9% 0.062 17.3)
-
Step 400
400
#D7878A
oklch(70.7% 0.098 17.4)
-
Step 500
500
#CA676D
oklch(63.1% 0.126 17.5)
-
Step 600
600
#B54C55
oklch(55.6% 0.137 17.5)
-
Step 700
700
#9B3D46
oklch(49.1% 0.126 17.3)
-
Step 800
800
#7E3339
oklch(42.7% 0.104 17.8)
-
Step 900
900 (this color)
#693034
oklch(38.7% 0.082 17.3)
-
Step 950
950
#3C1B1D
oklch(27% 0.052 17.3)
#693034 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C3A34 | 0.088 |
| Deuteranopia (no green cones) | #4B4633 | 0.081 |
| Tritanopia (no blue cones) | #722832 | 0.023 |
| Achromatopsia (no color) | #414141 | 0.083 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #693034
#693034
oklch(38.7% 0.082 17.3)
- #004F50
#004F50
oklch(38.8% 0.066 196.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693034, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.026
- Chestnut #742802 ΔE 0.053
- Brownish Purple #76424E ΔE 0.061
- Reddy Brown #6E1005 ΔE 0.066
- Wine Red #7B0323 ΔE 0.067
- Bordeaux #7B002C ΔE 0.070
- Blood #770001 ΔE 0.075
- Merlot #730039 ΔE 0.077
Use #693034 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.