#69272D
Closest named color: Purple Brown (#673A3F). oklch(37.1% 0.095 17.5), rgb(105, 39, 45).
Aa
White text reads best on this color (10.88:1).
About this color
#69272D is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.095 and its hue 18°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.046 away. White text reads best on it, at 10.88:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.095) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 1.92:1 |
| White text | 10.88:1 |
Values
| HEX | #69272D |
| RGB | rgb(105, 39, 45) |
| HSL | hsl(355, 46%, 28%) |
| OKLCH | oklch(37.1% 0.095 17.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69272D | 10.88:1 | AAA | Lc -98.6 | Preferred for body text |
| Black text on #69272D | 1.92:1 | Fails | Lc 9.3 | Not readable |
| #69272D text on white | 10.88:1 | AAA | Lc 94.6 | Preferred for body text |
| #69272D text on black | 1.92:1 | Fails | Lc -8.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F3
oklch(97.1% 0.01 17.3)
-
Step 100
100
#F7E5E5
oklch(93.6% 0.02 17.5)
-
Step 200
200
#F2CFCF
oklch(88.4% 0.039 17.9)
-
Step 300
300
#EBAFB0
oklch(81% 0.07 17.6)
-
Step 400
400
#DE8286
oklch(70.6% 0.114 17.6)
-
Step 500
500
#D26068
oklch(63.1% 0.144 17.9)
-
Step 600
600
#BE4350
oklch(55.7% 0.158 17.7)
-
Step 700
700
#A33341
oklch(49.1% 0.147 17.3)
-
Step 800
800
#852C36
oklch(42.8% 0.122 17.4)
-
Step 900
900 (this color)
#69272D
oklch(37.1% 0.095 17.5)
-
Step 950
950
#3F191B
oklch(27.1% 0.059 18.7)
#69272D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #36342D | 0.104 |
| Deuteranopia (no green cones) | #47422B | 0.096 |
| Tritanopia (no blue cones) | #731C2A | 0.026 |
| Achromatopsia (no color) | #3D3D3D | 0.095 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69272D
#69272D
oklch(37.1% 0.095 17.5)
- #004A4C
#004A4C
oklch(37.1% 0.063 197.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69272D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.046
- Reddy Brown #6E1005 ΔE 0.049
- Chestnut #742802 ΔE 0.051
- Wine Red #7B0323 ΔE 0.052
- Bordeaux #7B002C ΔE 0.056
- Claret #680018 ΔE 0.057
- Blood #770001 ΔE 0.059
- Merlot #730039 ΔE 0.063
Use #69272D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.