#69264A
Closest named color: Velvet (#750851). oklch(37.9% 0.105 349.9), rgb(105, 38, 74).
Aa
White text reads best on this color (10.62:1).
About this color
#69264A is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.105 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.048 away. White text reads best on it, at 10.62:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.105) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.97:1 |
| White text | 10.62:1 |
Values
| HEX | #69264A |
| RGB | rgb(105, 38, 74) |
| HSL | hsl(328, 47%, 28%) |
| OKLCH | oklch(37.9% 0.105 349.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69264A | 10.62:1 | AAA | Lc -98.1 | Preferred for body text |
| Black text on #69264A | 1.97:1 | Fails | Lc 9.9 | Not readable |
| #69264A text on white | 10.62:1 | AAA | Lc 94.1 | Preferred for body text |
| #69264A text on black | 1.97:1 | Fails | Lc -8.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F7E4EC
oklch(93.6% 0.023 350.1)
-
Step 200
200
#F1CEDD
oklch(88.5% 0.044 350.3)
-
Step 300
300
#E9ACC8
oklch(80.9% 0.08 349.8)
-
Step 400
400
#DB7EAC
oklch(70.7% 0.127 349.8)
-
Step 500
500
#CE5A97
oklch(63.1% 0.161 350)
-
Step 600
600
#B93C82
oklch(55.6% 0.175 349.7)
-
Step 700
700
#9F2D6E
oklch(49.1% 0.163 349.7)
-
Step 800
800
#812759
oklch(42.7% 0.134 350)
-
Step 900
900 (this color)
#69264A
oklch(37.9% 0.105 349.9)
-
Step 950
950
#3D172B
oklch(27% 0.066 349.6)
#69264A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F374B | 0.114 |
| Deuteranopia (no green cones) | #414348 | 0.104 |
| Tritanopia (no blue cones) | #712334 | 0.040 |
| Achromatopsia (no color) | #3E3E3E | 0.106 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69264A
#69264A
oklch(37.9% 0.105 349.9)
- #004F3C
#004F3C
oklch(38% 0.075 169.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69264A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.048
- Merlot #730039 ΔE 0.051
- Grape Purple #5D1451 ΔE 0.052
- Red Purple #820747 ΔE 0.058
- Wine #80013F ΔE 0.058
- Purple Brown #673A3F ΔE 0.059
- Rich Purple #720058 ΔE 0.059
- Bordeaux #7B002C ΔE 0.064
Use #69264A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.