#690844
Closest named color: Merlot (#730039). oklch(34.8% 0.138 349.9), rgb(105, 8, 68).
Aa
White text reads best on this color (12.21:1).
About this color
#690844 is a dark, moderately saturated red. In OKLCH its lightness is 35%, its chroma 0.138 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.030 away. White text reads best on it, at 12.21:1.
| Hue family | Reds |
| Lightness | dark (35%) |
| Chroma | moderately saturated (0.138) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.71:1 |
| White text | 12.21:1 |
Values
| HEX | #690844 |
| RGB | rgb(105, 8, 68) |
| HSL | hsl(323, 86%, 22%) |
| OKLCH | oklch(34.8% 0.138 349.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #690844 | 12.21:1 | AAA | Lc -100.0 | Preferred for body text |
| Black text on #690844 | 1.71:1 | Fails | Lc 7.6 | Not readable |
| #690844 text on white | 12.21:1 | AAA | Lc 96.3 | Preferred for body text |
| #690844 text on black | 1.71:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FBE2ED
oklch(93.6% 0.031 349.3)
-
Step 200
200
#F8CADE
oklch(88.5% 0.058 350.4)
-
Step 300
300
#F4A5CA
oklch(80.9% 0.104 350)
-
Step 400
400
#EA70AF
oklch(70.7% 0.166 350)
-
Step 500
500
#DF419B
oklch(63% 0.211 349.9)
-
Step 600
600
#CB0786
oklch(55.7% 0.23 350)
-
Step 700
700
#AC0071
oklch(49.1% 0.205 349.8)
-
Step 800
800
#8E025C
oklch(42.7% 0.177 350.1)
-
Step 900
900 (this color)
#690844
oklch(34.8% 0.138 349.9)
-
Step 950
950
#430F2C
oklch(26.9% 0.087 350.1)
#690844 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1D2B45 | 0.156 |
| Deuteranopia (no green cones) | #393B42 | 0.135 |
| Tritanopia (no blue cones) | #720027 | 0.053 |
| Achromatopsia (no color) | #353535 | 0.139 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #690844
#690844
oklch(34.8% 0.138 349.9)
- #004534
#004534
oklch(34.7% 0.069 169.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #690844, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.030
- Velvet #750851 ΔE 0.033
- Grape Purple #5D1451 ΔE 0.035
- Rich Purple #720058 ΔE 0.039
- Wine #80013F ΔE 0.053
- Red Purple #820747 ΔE 0.057
- Burgundy #610023 ΔE 0.057
- Bordeaux #7B002C ΔE 0.059
Use #690844 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.