#69073B
Closest named color: Merlot (#730039). oklch(34.4% 0.134 356.1), rgb(105, 7, 59).
Aa
White text reads best on this color (12.39:1).
About this color
#69073B is a dark, moderately saturated red. In OKLCH its lightness is 34%, its chroma 0.134 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.022 away. White text reads best on it, at 12.39:1.
| Hue family | Reds |
| Lightness | dark (34%) |
| Chroma | moderately saturated (0.134) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.69:1 |
| White text | 12.39:1 |
Values
| HEX | #69073B |
| RGB | rgb(105, 7, 59) |
| HSL | hsl(328, 87%, 22%) |
| OKLCH | oklch(34.4% 0.134 356.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69073B | 12.39:1 | AAA | Lc -100.3 | Preferred for body text |
| Black text on #69073B | 1.69:1 | Fails | Lc 0.0 | Not readable |
| #69073B text on white | 12.39:1 | AAA | Lc 96.6 | Preferred for body text |
| #69073B text on black | 1.69:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EA
oklch(93.5% 0.029 356.3)
-
Step 200
200
#F9CBDA
oklch(88.6% 0.055 356.8)
-
Step 300
300
#F5A5C2
oklch(80.8% 0.101 356.2)
-
Step 400
400
#EC71A4
oklch(70.7% 0.161 355.9)
-
Step 500
500
#E2428D
oklch(63.1% 0.206 356.1)
-
Step 600
600
#CD0B77
oklch(55.6% 0.223 356.1)
-
Step 700
700
#AF0064
oklch(49.1% 0.201 356.2)
-
Step 800
800
#900452
oklch(42.8% 0.173 356)
-
Step 900
900 (this color)
#69073B
oklch(34.4% 0.134 356.1)
-
Step 950
950
#440F28
oklch(27% 0.085 355.5)
#69073B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #20293C | 0.153 |
| Deuteranopia (no green cones) | #3B3B39 | 0.135 |
| Tritanopia (no blue cones) | #720021 | 0.047 |
| Achromatopsia (no color) | #343434 | 0.135 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69073B
#69073B
oklch(34.4% 0.134 356.1)
- #004438
#004438
oklch(34.5% 0.065 176)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69073B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.022
- Burgundy #610023 ΔE 0.043
- Velvet #750851 ΔE 0.045
- Grape Purple #5D1451 ΔE 0.047
- Bordeaux #7B002C ΔE 0.049
- Wine #80013F ΔE 0.051
- Rich Purple #720058 ΔE 0.054
- Claret #680018 ΔE 0.055
Use #69073B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.