#FF394D
Closest named color: Watermelon (#FD4659). oklch(65.6% 0.231 21.6), rgb(255, 57, 77).
Aa
Black text reads best on this color (5.94:1).
About this color
#FF394D is a medium-light, vivid red. In OKLCH its lightness is 66%, its chroma 0.231 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Watermelon (#FD4659), ΔE 0.017 away. Black text reads best on it, at 5.94:1.
| Hue family | Reds |
| Lightness | medium-light (66%) |
| Chroma | vivid (0.231) |
| Temperature | warm |
| Nearest name | Watermelon (#FD4659) |
| Black text | 5.94:1 |
| White text | 3.53:1 |
Values
| HEX | #FF394D |
| RGB | rgb(255, 57, 77) |
| HSL | hsl(354, 100%, 61%) |
| OKLCH | oklch(65.6% 0.231 21.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #FF394D | 3.53:1 | AA large text | Lc -66.7 | Content text, not long reading |
| Black text on #FF394D | 5.94:1 | AA | Lc 42.9 | Non-text elements, placeholder text |
| #FF394D text on white | 3.53:1 | AA large text | Lc 61.2 | Content text, not long reading |
| #FF394D text on black | 5.94:1 | AA | Lc -40.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FFF2F1
oklch(97.1% 0.014 22.8)
-
Step 100
100
#FFE2E0
oklch(93.6% 0.032 22.5)
-
Step 200
200
#FFCAC8
oklch(88.5% 0.061 20.9)
-
Step 300
300
#FFA4A2
oklch(80.9% 0.108 21.1)
-
Step 400
400
#FD696D
oklch(70.7% 0.181 21.3)
-
Step 500
500 (this color)
#FF394D
oklch(65.6% 0.231 21.6)
-
Step 600
600
#D70032
oklch(55.5% 0.224 21.5)
-
Step 700
700
#B60029
oklch(49% 0.197 21.4)
-
Step 800
800
#970020
oklch(42.7% 0.172 21.5)
-
Step 900
900
#7F021A
oklch(37.8% 0.151 21.5)
-
Step 950
950
#4B0910
oklch(27% 0.096 21.5)
#FF394D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #766D4C | 0.253 |
| Deuteranopia (no green cones) | #A79746 | 0.231 |
| Tritanopia (no blue cones) | #FF0043 | 0.034 |
| Achromatopsia (no color) | #888888 | 0.233 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #FF394D
#FF394D
oklch(65.6% 0.231 21.6)
- #00A5AE
#00A5AE
oklch(65.7% 0.112 201.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FF394D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Watermelon #FD4659 ΔE 0.017
- Light Red #FF474C ΔE 0.018
- Strawberry #FB2943 ΔE 0.020
- Pinky Red #FC2647 ΔE 0.020
- Red Pink #FA2A55 ΔE 0.025
- Neon Red #FF073A ΔE 0.033
- Orangey Red #FA4224 ΔE 0.042
- Grapefruit #FD5956 ΔE 0.043
Use #FF394D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.