#E967BD
Closest named color: Pale Magenta (#D767AD). oklch(69.9% 0.187 342.6), rgb(233, 103, 189).
Aa
Black text reads best on this color (7.13:1).
About this color
#E967BD is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.187 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.040 away. Black text reads best on it, at 7.13:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.13:1 |
| White text | 2.94:1 |
Values
| HEX | #E967BD |
| RGB | rgb(233, 103, 189) |
| HSL | hsl(320, 75%, 66%) |
| OKLCH | oklch(69.9% 0.187 342.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E967BD | 2.94:1 | Fails | Lc -60.6 | Content text, not long reading |
| Black text on #E967BD | 7.13:1 | AAA | Lc 48.8 | Large or bold text, headings |
| #E967BD text on white | 2.94:1 | Fails | Lc 55.3 | Large or bold text, headings |
| #E967BD text on black | 7.13:1 | AAA | Lc -46.5 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F8
oklch(97.2% 0.015 345.5)
-
Step 100
100
#FBE1F0
oklch(93.5% 0.034 342.2)
-
Step 200
200
#F9C9E5
oklch(88.6% 0.065 342.6)
-
Step 300
300
#F5A2D5
oklch(80.9% 0.117 342.5)
-
Step 400
400 (this color)
#E967BD
oklch(69.9% 0.187 342.6)
-
Step 500
500
#E232AF
oklch(63.1% 0.239 342.8)
-
Step 600
600
#C70098
oklch(55.6% 0.239 342.6)
-
Step 700
700
#A80080
oklch(49.1% 0.211 342.5)
-
Step 800
800
#8B0069
oklch(42.7% 0.183 342.7)
-
Step 900
900
#730757
oklch(37.6% 0.156 342.5)
-
Step 950
950
#440A33
oklch(27% 0.099 342.6)
#E967BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7089C0 | 0.200 |
| Deuteranopia (no green cones) | #959EBA | 0.178 |
| Tritanopia (no blue cones) | #F6688A | 0.080 |
| Achromatopsia (no color) | #969696 | 0.189 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E967BD
#E967BD
oklch(69.9% 0.187 342.6)
- #00BA82
#00BA82
oklch(69.8% 0.151 162.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E967BD, closest first.
No curated palette has a color within ΔE 0.04 of #E967BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.040
- Hot Pink #FF69B4 ΔE 0.044
- Orchid #DA70D6 ΔE 0.045
- Bubblegum #FF6CB5 ΔE 0.046
- Bubble Gum Pink #FF69AF ΔE 0.048
- Medium Pink #F36196 ΔE 0.059
- Purply Pink #F075E6 ΔE 0.062
- Barbie Pink #FE46A5 ΔE 0.062
Use #E967BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.