#BD2C98
Closest named color: Medium Violet Red (#C71585). oklch(55.8% 0.209 340.6), rgb(189, 44, 152).
Aa
White text reads best on this color (5.27:1).
About this color
#BD2C98 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.209 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.037 away. White text reads best on it, at 5.27:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.209) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.97:1 |
| White text | 5.27:1 |
Values
| HEX | #BD2C98 |
| RGB | rgb(189, 44, 152) |
| HSL | hsl(315, 62%, 46%) |
| OKLCH | oklch(55.8% 0.209 340.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2C98 | 5.27:1 | AA | Lc -80.3 | Fine for body text |
| Black text on #BD2C98 | 3.97:1 | AA large text | Lc 29.2 | Dividers and decoration only |
| #BD2C98 text on white | 5.27:1 | AA | Lc 74.9 | Content text, not long reading |
| #BD2C98 text on black | 3.97:1 | AA large text | Lc -26.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F7E3EF
oklch(93.5% 0.027 340.9)
-
Step 200
200
#F2CCE4
oklch(88.5% 0.053 340)
-
Step 300
300
#EBA9D3
oklch(81% 0.094 340.9)
-
Step 400
400
#DD78BD
oklch(70.7% 0.15 340.4)
-
Step 500
500
#D14FAC
oklch(63% 0.193 340.5)
-
Step 600
600 (this color)
#BD2C98
oklch(55.8% 0.209 340.6)
-
Step 700
700
#A21B81
oklch(49.1% 0.194 340.7)
-
Step 800
800
#841B69
oklch(42.8% 0.161 340.8)
-
Step 900
900
#6A1E55
oklch(37.6% 0.126 340.7)
-
Step 950
950
#3F1332
oklch(27% 0.081 340.9)
#BD2C98 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #385D9B | 0.232 |
| Deuteranopia (no green cones) | #677495 | 0.200 |
| Tritanopia (no blue cones) | #C9305F | 0.096 |
| Achromatopsia (no color) | #6C6C6C | 0.211 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2C98
#BD2C98
oklch(55.8% 0.209 340.6)
- #008A5B
#008A5B
oklch(55.9% 0.125 160.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2C98, closest first.
No curated palette has a color within ΔE 0.04 of #BD2C98.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.037
- Purpley Pink #C83CB9 ΔE 0.056
- Pinky Purple #C94CBE ΔE 0.074
- Warm Purple #952E8F ΔE 0.081
- Purply #983FB2 ΔE 0.084
- Dark Pink #CB416B ΔE 0.094
- Dark Hot Pink #D90166 ΔE 0.094
- Light Plum #9D5783 ΔE 0.101
Use #BD2C98 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.