#DD78BD
Closest named color: Pale Magenta (#D767AD). oklch(70.7% 0.15 340.4), rgb(221, 120, 189).
Aa
Black text reads best on this color (7.49:1).
About this color
#DD78BD is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.150 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.041 away. Black text reads best on it, at 7.49:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.150) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.49:1 |
| White text | 2.80:1 |
Values
| HEX | #DD78BD |
| RGB | rgb(221, 120, 189) |
| HSL | hsl(319, 60%, 67%) |
| OKLCH | oklch(70.7% 0.15 340.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DD78BD | 2.80:1 | Fails | Lc -58.8 | Large or bold text, headings |
| Black text on #DD78BD | 7.49:1 | AAA | Lc 50.5 | Large or bold text, headings |
| #DD78BD text on white | 2.80:1 | Fails | Lc 53.6 | Large or bold text, headings |
| #DD78BD text on black | 7.49:1 | AAA | Lc -48.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F7E3EF
oklch(93.5% 0.027 340.9)
-
Step 200
200
#F2CCE4
oklch(88.5% 0.053 340)
-
Step 300
300
#EAA9D3
oklch(80.9% 0.093 340.4)
-
Step 400
400 (this color)
#DD78BD
oklch(70.7% 0.15 340.4)
-
Step 500
500
#D150AC
oklch(63.1% 0.191 340.6)
-
Step 600
600
#BC2C98
oklch(55.6% 0.208 340.3)
-
Step 700
700
#A21C81
oklch(49.1% 0.194 340.7)
-
Step 800
800
#831B69
oklch(42.6% 0.16 340.4)
-
Step 900
900
#6A1F55
oklch(37.7% 0.124 340.8)
-
Step 950
950
#3E1432
oklch(27% 0.078 340.2)
#DD78BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7D90BF | 0.155 |
| Deuteranopia (no green cones) | #97A0BA | 0.141 |
| Tritanopia (no blue cones) | #E77A92 | 0.068 |
| Achromatopsia (no color) | #9A9A9A | 0.151 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DD78BD
#DD78BD
oklch(70.7% 0.15 340.4)
- #25BC80
#25BC80
oklch(70.6% 0.15 160.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DD78BD, closest first.
No curated palette has a color within ΔE 0.04 of #DD78BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.041
- Lavender Pink #DD85D7 ΔE 0.041
- Orchid #DA70D6 ΔE 0.046
- Pale Violet Red #DB7093 ΔE 0.059
- Bubblegum #FF6CB5 ΔE 0.061
- Hot Pink #FF69B4 ΔE 0.062
- Bubble Gum Pink #FF69AF ΔE 0.064
- Dull Pink #D5869D ΔE 0.066
Use #DD78BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.