#BD1669
Closest named color: Medium Violet Red (#C71585). oklch(52.6% 0.203 358.5), rgb(189, 22, 105).
Aa
White text reads best on this color (6.03:1).
About this color
#BD1669 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.203 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.047 away. White text reads best on it, at 6.03:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.48:1 |
| White text | 6.03:1 |
Values
| HEX | #BD1669 |
| RGB | rgb(189, 22, 105) |
| HSL | hsl(330, 79%, 41%) |
| OKLCH | oklch(52.6% 0.203 358.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD1669 | 6.03:1 | AA | Lc -83.5 | Fine for body text |
| Black text on #BD1669 | 3.48:1 | AA large text | Lc 25.9 | Dividers and decoration only |
| #BD1669 text on white | 6.03:1 | AA | Lc 78.2 | Fine for body text |
| #BD1669 text on black | 3.48:1 | AA large text | Lc -23.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E9
oklch(93.6% 0.026 359.9)
-
Step 200
200
#F7CCD9
oklch(88.6% 0.051 358.1)
-
Step 300
300
#F2A8C0
oklch(80.9% 0.092 358.3)
-
Step 400
400
#E7769F
oklch(70.6% 0.146 358.5)
-
Step 500
500
#DD4C88
oklch(63.1% 0.188 358.5)
-
Step 600
600 (this color)
#BD1669
oklch(52.6% 0.203 358.5)
-
Step 700
700
#AC145F
oklch(49.1% 0.189 358.6)
-
Step 800
800
#8C174E
oklch(42.8% 0.156 358.5)
-
Step 900
900
#711C41
oklch(37.8% 0.123 358.3)
-
Step 950
950
#421226
oklch(26.9% 0.077 357.9)
#BD1669 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #444F6B | 0.230 |
| Deuteranopia (no green cones) | #706E65 | 0.206 |
| Tritanopia (no blue cones) | #CD0040 | 0.067 |
| Achromatopsia (no color) | #636363 | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD1669
#BD1669
oklch(52.6% 0.203 358.5)
- #007C6B
#007C6B
oklch(52.5% 0.096 178.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD1669, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.047
- Raspberry #B00149 ΔE 0.054
- Dark Hot Pink #D90166 ΔE 0.056
- Ruby #CA0147 ΔE 0.056
- Violet Red #A50055 ΔE 0.060
- Rose Red #BE013C ΔE 0.064
- Deep Magenta #A0025C ΔE 0.067
- Dark Pink #CB416B ΔE 0.068
Use #BD1669 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.