#E7769F
Closest named color: Pale Violet Red (#DB7093). oklch(70.6% 0.146 358.5), rgb(231, 118, 159).
Aa
Black text reads best on this color (7.48:1).
About this color
#E7769F is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.146 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.030 away. Black text reads best on it, at 7.48:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.146) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 7.48:1 |
| White text | 2.80:1 |
Values
| HEX | #E7769F |
| RGB | rgb(231, 118, 159) |
| HSL | hsl(338, 70%, 68%) |
| OKLCH | oklch(70.6% 0.146 358.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7769F | 2.80:1 | Fails | Lc -58.8 | Large or bold text, headings |
| Black text on #E7769F | 7.48:1 | AAA | Lc 50.5 | Large or bold text, headings |
| #E7769F text on white | 2.80:1 | Fails | Lc 53.5 | Large or bold text, headings |
| #E7769F text on black | 7.48:1 | AAA | Lc -48.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E9
oklch(93.6% 0.026 359.9)
-
Step 200
200
#F7CCD9
oklch(88.6% 0.051 358.1)
-
Step 300
300
#F2A8C0
oklch(80.9% 0.092 358.3)
-
Step 400
400 (this color)
#E7769F
oklch(70.6% 0.146 358.5)
-
Step 500
500
#DD4D88
oklch(63.2% 0.186 358.6)
-
Step 600
600
#C82672
oklch(55.7% 0.203 358.4)
-
Step 700
700
#AC145F
oklch(49.1% 0.189 358.6)
-
Step 800
800
#8C174E
oklch(42.8% 0.156 358.5)
-
Step 900
900
#701C41
oklch(37.6% 0.122 357.9)
-
Step 950
950
#421226
oklch(26.9% 0.077 357.9)
#E7769F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #878DA0 | 0.159 |
| Deuteranopia (no green cones) | #A4A29C | 0.147 |
| Tritanopia (no blue cones) | #F76E85 | 0.043 |
| Achromatopsia (no color) | #9A9A9A | 0.147 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7769F
#E7769F
oklch(70.6% 0.146 358.5)
- #00BAA1
#00BAA1
oklch(70.6% 0.129 178.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7769F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.030
- Rosy Pink #F6688E ΔE 0.038
- Medium Pink #F36196 ΔE 0.042
- Muted Pink #D1768F ΔE 0.045
- Dull Pink #D5869D ΔE 0.046
- Carnation #FD798F ΔE 0.048
- Carnation Pink #FF7FA7 ΔE 0.050
- Pig Pink #E78EA5 ΔE 0.054
Use #E7769F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.