#B73046

Closest named color: Dull Red (#BB3F3F). oklch(52.3% 0.171 16.5), rgb(183, 48, 70).

Aa

White text reads best on this color (5.95:1).

About this color

#B73046 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.171 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.032 away. White text reads best on it, at 5.95:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromavivid (0.171)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.52:1
White text5.95:1

Values

HEX#B73046
RGBrgb(183, 48, 70)
HSLhsl(350, 58%, 45%)
OKLCHoklch(52.3% 0.171 16.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73046 5.95:1 AA Lc -83.8 Fine for body text
Black text on #B73046 3.52:1 AA large text Lc 25.5 Dividers and decoration only
#B73046 text on white 5.95:1 AA Lc 78.5 Fine for body text
#B73046 text on black 3.52:1 AA large text Lc -23.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF3F3

    oklch(97.2% 0.011 17.3)

  2. Step 100

    100

    #FAE4E4

    oklch(93.7% 0.024 17.6)

  3. Step 200

    200

    #F6CECF

    oklch(88.6% 0.045 16.3)

  4. Step 300

    300

    #F1ABAE

    oklch(80.8% 0.083 16.2)

  5. Step 400

    400

    #E77C84

    oklch(70.8% 0.132 16.3)

  6. Step 500

    500

    #DC5565

    oklch(63.1% 0.169 16.3)

  7. Step 600

    600

    #C7344C

    oklch(55.6% 0.183 16.6)

  8. Step 700

    700 (this color)

    #B73046

    oklch(52.3% 0.171 16.5)

  9. Step 800

    800

    #8C2133

    oklch(42.8% 0.142 16.4)

  10. Step 900

    900

    #70222C

    oklch(37.6% 0.11 16.8)

  11. Step 950

    950

    #42151A

    oklch(26.9% 0.07 16.4)

Export this scale for Tailwind in the Tailwind colors tool

#B73046 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5552460.188
Deuteranopia (no green cones)#776E420.174
Tritanopia (no blue cones)#C900390.043
Achromatopsia (no color)#6464640.172

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73046

    #B73046

    oklch(52.3% 0.171 16.5)

  • #00797B

    #00797B

    oklch(52.2% 0.089 196.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73046

    #B73046

    oklch(52.3% 0.171 16.5)

  • #AA347D

    #AA347D

    oklch(52.2% 0.171 346.6)

  • #AA4800

    #AA4800

    oklch(52.3% 0.145 46.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73046

    #B73046

    oklch(52.3% 0.171 16.5)

  • #007D5C

    #007D5C

    oklch(52.3% 0.108 166.6)

  • #007596

    #007596

    oklch(52.4% 0.1 226.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73046

    #B73046

    oklch(52.3% 0.171 16.5)

  • #397D00

    #397D00

    oklch(52.4% 0.157 136.4)

  • #1367C9

    #1367C9

    oklch(52.4% 0.17 256.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73046

    #B73046

    oklch(52.3% 0.171 16.5)

  • #726D00

    #726D00

    oklch(52.2% 0.112 106.5)

  • #00797B

    #00797B

    oklch(52.2% 0.089 196.8)

  • #6653C5

    #6653C5

    oklch(52.2% 0.171 286.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73046, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73046 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.