#B40467

Closest named color: Violet Red (#A50055). oklch(50.3% 0.204 356.3), rgb(180, 4, 103).

Aa

White text reads best on this color (6.65:1).

About this color

#B40467 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.204 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.041 away. White text reads best on it, at 6.65:1.

Hue familyReds
Lightnessmedium-dark (50%)
Chromavivid (0.204)
Temperaturewarm
Nearest nameViolet Red (#A50055)
Black text3.15:1
White text6.65:1

Values

HEX#B40467
RGBrgb(180, 4, 103)
HSLhsl(326, 96%, 36%)
OKLCHoklch(50.3% 0.204 356.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B40467 6.65:1 AA Lc -85.7 Fine for body text
Black text on #B40467 3.15:1 AA large text Lc 23.5 Dividers and decoration only
#B40467 text on white 6.65:1 AA Lc 80.5 Fine for body text
#B40467 text on black 3.15:1 AA large text Lc -21.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF2F6

    oklch(97.1% 0.013 353.1)

  2. Step 100

    100

    #FBE2EA

    oklch(93.5% 0.029 356.3)

  3. Step 200

    200

    #F8CBDA

    oklch(88.5% 0.054 356.3)

  4. Step 300

    300

    #F5A6C2

    oklch(81% 0.099 356.6)

  5. Step 400

    400

    #EB72A3

    oklch(70.7% 0.158 356.4)

  6. Step 500

    500

    #E1458D

    oklch(63.2% 0.201 356.3)

  7. Step 600

    600

    #CC1377

    oklch(55.6% 0.22 356.2)

  8. Step 700

    700 (this color)

    #B40467

    oklch(50.3% 0.204 356.3)

  9. Step 800

    800

    #8F0951

    oklch(42.7% 0.169 356.5)

  10. Step 900

    900

    #731743

    oklch(37.7% 0.131 356.7)

  11. Step 950

    950

    #441027

    oklch(27% 0.083 357.1)

Export this scale for Tailwind in the Tailwind colors tool

#B40467 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3A49690.234
Deuteranopia (no green cones)#6867630.205
Tritanopia (no blue cones)#C3003B0.075
Achromatopsia (no color)#5C5C5C0.206

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B40467

    #B40467

    oklch(50.3% 0.204 356.3)

  • #007562

    #007562

    oklch(50.3% 0.094 176.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B40467

    #B40467

    oklch(50.3% 0.204 356.3)

  • #9B25A0

    #9B25A0

    oklch(50.4% 0.204 326.3)

  • #BD0217

    #BD0217

    oklch(50.3% 0.204 26.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B40467

    #B40467

    oklch(50.3% 0.204 356.3)

  • #007926

    #007926

    oklch(50.1% 0.152 146.4)

  • #00727C

    #00727C

    oklch(50.4% 0.086 205.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B40467

    #B40467

    oklch(50.3% 0.204 356.3)

  • #616B00

    #616B00

    oklch(50.2% 0.115 116)

  • #006C99

    #006C99

    oklch(50.3% 0.108 236.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B40467

    #B40467

    oklch(50.3% 0.204 356.3)

  • #7E5F00

    #7E5F00

    oklch(50.3% 0.103 86.3)

  • #007562

    #007562

    oklch(50.3% 0.094 176.1)

  • #2E54D6

    #2E54D6

    oklch(50.3% 0.204 266.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B40467, closest first.

No curated palette has a color within ΔE 0.04 of #B40467.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B40467 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.