#AD4449

Closest named color: Dusty Red (#B9484E). oklch(53% 0.138 20.3), rgb(173, 68, 73).

Aa

White text reads best on this color (5.67:1).

About this color

#AD4449 is a medium-dark, moderately saturated red. In OKLCH its lightness is 53%, its chroma 0.138 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Dusty Red (#B9484E), ΔE 0.027 away. White text reads best on it, at 5.67:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromamoderately saturated (0.138)
Temperaturewarm
Nearest nameDusty Red (#B9484E)
Black text3.69:1
White text5.67:1

Values

HEX#AD4449
RGBrgb(173, 68, 73)
HSLhsl(357, 44%, 47%)
OKLCHoklch(53% 0.138 20.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD4449 5.67:1 AA Lc -83.0 Fine for body text
Black text on #AD4449 3.69:1 AA large text Lc 26.4 Dividers and decoration only
#AD4449 text on white 5.67:1 AA Lc 77.7 Fine for body text
#AD4449 text on black 3.69:1 AA large text Lc -24.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F6E5E5

    oklch(93.5% 0.019 17.5)

  3. Step 200

    200

    #EFD1D0

    oklch(88.5% 0.034 20.1)

  4. Step 300

    300

    #E6B1B0

    oklch(80.8% 0.062 19.8)

  5. Step 400

    400

    #D78787

    oklch(70.6% 0.099 19.8)

  6. Step 500

    500

    #CB6769

    oklch(63.2% 0.127 20.1)

  7. Step 600

    600 (this color)

    #AD4449

    oklch(53% 0.138 20.3)

  8. Step 700

    700

    #9C3C41

    oklch(49% 0.128 20.1)

  9. Step 800

    800

    #7F3336

    oklch(42.8% 0.106 20.3)

  10. Step 900

    900

    #662D2F

    oklch(37.6% 0.082 19.7)

  11. Step 950

    950

    #3C1B1B

    oklch(26.9% 0.052 21.1)

Export this scale for Tailwind in the Tailwind colors tool

#AD4449 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5E59480.148
Deuteranopia (no green cones)#786F460.138
Tritanopia (no blue cones)#BD31470.039
Achromatopsia (no color)#6767670.139

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD4449

    #AD4449

    oklch(53% 0.138 20.3)

  • #007B80

    #007B80

    oklch(53% 0.09 199.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD4449

    #AD4449

    oklch(53% 0.138 20.3)

  • #A44576

    #A44576

    oklch(53% 0.137 350.7)

  • #A84E04

    #A84E04

    oklch(52.9% 0.138 50)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD4449

    #AD4449

    oklch(53% 0.138 20.3)

  • #007F63

    #007F63

    oklch(53.1% 0.105 170.3)

  • #00769D

    #00769D

    oklch(53% 0.106 230.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD4449

    #AD4449

    oklch(53% 0.138 20.3)

  • #397E2A

    #397E2A

    oklch(52.9% 0.138 140.3)

  • #3969BA

    #3969BA

    oklch(52.9% 0.138 260.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD4449

    #AD4449

    oklch(53% 0.138 20.3)

  • #707100

    #707100

    oklch(53% 0.116 110.4)

  • #007B80

    #007B80

    oklch(53% 0.09 199.8)

  • #6D5AB5

    #6D5AB5

    oklch(53% 0.139 290.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4449, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD4449 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.