#AD4436

Closest named color: Dull Red (#BB3F3F). oklch(52.6% 0.141 30.1), rgb(173, 68, 54).

Aa

White text reads best on this color (5.74:1).

About this color

#AD4436 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.141 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.031 away. White text reads best on it, at 5.74:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.141)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.65:1
White text5.74:1

Values

HEX#AD4436
RGBrgb(173, 68, 54)
HSLhsl(7, 52%, 45%)
OKLCHoklch(52.6% 0.141 30.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD4436 5.74:1 AA Lc -83.3 Fine for body text
Black text on #AD4436 3.65:1 AA large text Lc 26.1 Dividers and decoration only
#AD4436 text on white 5.74:1 AA Lc 78.0 Fine for body text
#AD4436 text on black 3.65:1 AA large text Lc -23.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F2

    oklch(97% 0.009 26)

  2. Step 100

    100

    #F6E6E3

    oklch(93.7% 0.018 30.3)

  3. Step 200

    200

    #F0D1CC

    oklch(88.5% 0.036 28.7)

  4. Step 300

    300

    #E7B2A9

    oklch(80.9% 0.064 29.5)

  5. Step 400

    400

    #D8887B

    oklch(70.7% 0.101 29.8)

  6. Step 500

    500

    #CC6859

    oklch(63.1% 0.13 30)

  7. Step 600

    600 (this color)

    #AD4436

    oklch(52.6% 0.141 30.1)

  8. Step 700

    700

    #9D3D31

    oklch(49% 0.131 29.7)

  9. Step 800

    800

    #803329

    oklch(42.7% 0.109 29.7)

  10. Step 900

    900

    #672E25

    oklch(37.7% 0.084 30.6)

  11. Step 950

    950

    #3D1B16

    oklch(27% 0.055 29.8)

Export this scale for Tailwind in the Tailwind colors tool

#AD4436 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#6058340.146
Deuteranopia (no green cones)#7A6F330.135
Tritanopia (no blue cones)#BE2D410.051
Achromatopsia (no color)#6666660.142

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD4436

    #AD4436

    oklch(52.6% 0.141 30.1)

  • #007988

    #007988

    oklch(52.8% 0.091 209.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD4436

    #AD4436

    oklch(52.6% 0.141 30.1)

  • #A84167

    #A84167

    oklch(52.6% 0.14 0.2)

  • #9D5600

    #9D5600

    oklch(52.6% 0.124 59.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD4436

    #AD4436

    oklch(52.6% 0.141 30.1)

  • #007C6D

    #007C6D

    oklch(52.5% 0.095 180.5)

  • #0072A9

    #0072A9

    oklch(52.7% 0.121 240.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD4436

    #AD4436

    oklch(52.6% 0.141 30.1)

  • #0C803B

    #0C803B

    oklch(52.6% 0.141 150.1)

  • #4C63BB

    #4C63BB

    oklch(52.7% 0.14 270)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD4436

    #AD4436

    oklch(52.6% 0.141 30.1)

  • #627400

    #627400

    oklch(52.5% 0.125 119.9)

  • #007988

    #007988

    oklch(52.8% 0.091 209.8)

  • #7854AF

    #7854AF

    oklch(52.6% 0.141 299.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4436, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD4436 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.