#AB1772
Closest named color: Red Violet (#9E0168). oklch(49.7% 0.194 349.8), rgb(171, 23, 114).
Aa
White text reads best on this color (6.78:1).
About this color
#AB1772 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.194 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.036 away. White text reads best on it, at 6.78:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.194) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 3.09:1 |
| White text | 6.78:1 |
Values
| HEX | #AB1772 |
| RGB | rgb(171, 23, 114) |
| HSL | hsl(323, 76%, 38%) |
| OKLCH | oklch(49.7% 0.194 349.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AB1772 | 6.78:1 | AA | Lc -86.8 | Fine for body text |
| Black text on #AB1772 | 3.09:1 | AA large text | Lc 22.4 | Dividers and decoration only |
| #AB1772 text on white | 6.78:1 | AA | Lc 81.6 | Fine for body text |
| #AB1772 text on black | 3.09:1 | AA large text | Lc -20.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F5CCDE
oklch(88.5% 0.052 350)
-
Step 300
300
#F0A8C9
oklch(81% 0.094 350.3)
-
Step 400
400
#E476AE
oklch(70.7% 0.15 349.8)
-
Step 500
500
#D94C9A
oklch(63.1% 0.192 349.8)
-
Step 600
600
#C42584
oklch(55.6% 0.209 350)
-
Step 700
700 (this color)
#AB1772
oklch(49.7% 0.194 349.8)
-
Step 800
800
#89165B
oklch(42.6% 0.161 349.9)
-
Step 900
900
#6E1C4B
oklch(37.6% 0.125 349.6)
-
Step 950
950
#41122C
oklch(27% 0.08 349.5)
#AB1772 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #364B74 | 0.220 |
| Deuteranopia (no green cones) | #61646F | 0.191 |
| Tritanopia (no blue cones) | #B80345 | 0.074 |
| Achromatopsia (no color) | #5B5B5B | 0.196 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AB1772
#AB1772
oklch(49.7% 0.194 349.8)
- #00745A
#00745A
oklch(49.7% 0.098 170.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AB1772, closest first.
No curated palette has a color within ΔE 0.04 of #AB1772.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.036
- Deep Magenta #A0025C ΔE 0.042
- Violet Red #A50055 ΔE 0.047
- Dark Fuchsia #9D0759 ΔE 0.049
- Medium Violet Red #C71585 ΔE 0.062
- Raspberry #B00149 ΔE 0.064
- Warm Purple #952E8F ΔE 0.065
- Berry #990F4B ΔE 0.070
Use #AB1772 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.