#A90A69
Closest named color: Red Violet (#9E0168). oklch(48.5% 0.196 352.7), rgb(169, 10, 105).
Aa
White text reads best on this color (7.15:1).
About this color
#A90A69 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.196 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.026 away. White text reads best on it, at 7.15:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.196) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.93:1 |
| White text | 7.15:1 |
Values
| HEX | #A90A69 |
| RGB | rgb(169, 10, 105) |
| HSL | hsl(324, 89%, 35%) |
| OKLCH | oklch(48.5% 0.196 352.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A90A69 | 7.15:1 | AAA | Lc -87.8 | Fine for body text |
| Black text on #A90A69 | 2.93:1 | Fails | Lc 21.3 | Dividers and decoration only |
| #A90A69 text on white | 7.15:1 | AAA | Lc 82.8 | Fine for body text |
| #A90A69 text on black | 2.93:1 | Fails | Lc -19.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EB
oklch(93.7% 0.027 354.5)
-
Step 200
200
#F6CBDC
oklch(88.4% 0.053 352.5)
-
Step 300
300
#F1A7C6
oklch(80.8% 0.095 352.6)
-
Step 400
400
#E675A9
oklch(70.7% 0.151 352.7)
-
Step 500
500
#DB4A94
oklch(63% 0.193 352.6)
-
Step 600
600
#C7227E
oklch(55.7% 0.21 353)
-
Step 700
700 (this color)
#A90A69
oklch(48.5% 0.196 352.7)
-
Step 800
800
#8B1457
oklch(42.7% 0.162 352.7)
-
Step 900
900
#701B48
oklch(37.7% 0.126 352.5)
-
Step 950
950
#42122A
oklch(27% 0.08 352.8)
#A90A69 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #34466B | 0.224 |
| Deuteranopia (no green cones) | #606166 | 0.194 |
| Tritanopia (no blue cones) | #B7003D | 0.075 |
| Achromatopsia (no color) | #585858 | 0.197 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A90A69
#A90A69
oklch(48.5% 0.196 352.7)
- #00705A
#00705A
oklch(48.6% 0.093 172.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A90A69, closest first.
No curated palette has a color within ΔE 0.04 of #A90A69.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.026
- Deep Magenta #A0025C ΔE 0.027
- Violet Red #A50055 ΔE 0.032
- Dark Fuchsia #9D0759 ΔE 0.035
- Raspberry #B00149 ΔE 0.053
- Berry #990F4B ΔE 0.056
- Purple Red #990147 ΔE 0.061
- Mulberry #920A4E ΔE 0.063
Use #A90A69 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.