#A72D69

Closest named color: Violet Red (#A50055). oklch(50.3% 0.167 354.8), rgb(167, 45, 105).

Aa

White text reads best on this color (6.51:1).

About this color

#A72D69 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.167 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.045 away. White text reads best on it, at 6.51:1.

Hue familyReds
Lightnessmedium-dark (50%)
Chromavivid (0.167)
Temperaturewarm
Nearest nameViolet Red (#A50055)
Black text3.22:1
White text6.51:1

Values

HEX#A72D69
RGBrgb(167, 45, 105)
HSLhsl(330, 58%, 42%)
OKLCHoklch(50.3% 0.167 354.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #A72D69 6.51:1 AA Lc -86.3 Fine for body text
Black text on #A72D69 3.22:1 AA large text Lc 22.9 Dividers and decoration only
#A72D69 text on white 6.51:1 AA Lc 81.2 Fine for body text
#A72D69 text on black 3.22:1 AA large text Lc -20.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F6

    oklch(97.2% 0.01 354.9)

  2. Step 100

    100

    #F8E4EB

    oklch(93.7% 0.024 354.3)

  3. Step 200

    200

    #F3CEDB

    oklch(88.6% 0.045 354.9)

  4. Step 300

    300

    #EBABC3

    oklch(80.8% 0.081 354.8)

  5. Step 400

    400

    #DE7DA5

    oklch(70.7% 0.128 354.7)

  6. Step 500

    500

    #D2578F

    oklch(63% 0.165 354.5)

  7. Step 600

    600

    #BE3879

    oklch(55.7% 0.18 354.9)

  8. Step 700

    700 (this color)

    #A72D69

    oklch(50.3% 0.167 354.8)

  9. Step 800

    800

    #842453

    oklch(42.6% 0.138 354.6)

  10. Step 900

    900

    #6B2445

    oklch(37.8% 0.107 354.7)

  11. Step 950

    950

    #3F1628

    oklch(27% 0.068 355.2)

Export this scale for Tailwind in the Tailwind colors tool

#A72D69 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#444F6B0.186
Deuteranopia (no green cones)#6666660.167
Tritanopia (no blue cones)#B421470.056
Achromatopsia (no color)#5E5E5E0.168

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #A72D69

    #A72D69

    oklch(50.3% 0.167 354.8)

  • #007561

    #007561

    oklch(50.2% 0.094 175.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #A72D69

    #A72D69

    oklch(50.3% 0.167 354.8)

  • #913997

    #913997

    oklch(50.3% 0.167 325.1)

  • #AF2D2F

    #AF2D2F

    oklch(50.2% 0.167 24.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #A72D69

    #A72D69

    oklch(50.3% 0.167 354.8)

  • #007A1D

    #007A1D

    oklch(50.4% 0.159 144.9)

  • #00727B

    #00727B

    oklch(50.3% 0.086 204.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #A72D69

    #A72D69

    oklch(50.3% 0.167 354.8)

  • #636B00

    #636B00

    oklch(50.4% 0.114 114.8)

  • #006C98

    #006C98

    oklch(50.2% 0.107 235.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #A72D69

    #A72D69

    oklch(50.3% 0.167 354.8)

  • #7F5E00

    #7F5E00

    oklch(50.2% 0.103 84.6)

  • #007561

    #007561

    oklch(50.2% 0.094 175.3)

  • #335BC2

    #335BC2

    oklch(50.2% 0.168 264.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72D69, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #A72D69 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.