#A72B6D
Closest named color: Deep Magenta (#A0025C). oklch(50.2% 0.171 352.6), rgb(167, 43, 109).
Aa
White text reads best on this color (6.54:1).
About this color
#A72B6D is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.171 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Magenta (#A0025C), ΔE 0.046 away. White text reads best on it, at 6.54:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Deep Magenta (#A0025C) |
| Black text | 3.20:1 |
| White text | 6.54:1 |
Values
| HEX | #A72B6D |
| RGB | rgb(167, 43, 109) |
| HSL | hsl(328, 59%, 41%) |
| OKLCH | oklch(50.2% 0.171 352.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A72B6D | 6.54:1 | AA | Lc -86.4 | Fine for body text |
| Black text on #A72B6D | 3.20:1 | AA large text | Lc 22.8 | Dividers and decoration only |
| #A72B6D text on white | 6.54:1 | AA | Lc 81.3 | Fine for body text |
| #A72B6D text on black | 3.20:1 | AA large text | Lc -20.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F8E4EB
oklch(93.7% 0.024 354.3)
-
Step 200
200
#F3CDDC
oklch(88.5% 0.047 352.4)
-
Step 300
300
#EBABC6
oklch(80.9% 0.082 352.1)
-
Step 400
400
#DF7CA8
oklch(70.8% 0.132 352.9)
-
Step 500
500
#D35693
oklch(63.1% 0.17 352.7)
-
Step 600
600
#BE367D
oklch(55.6% 0.184 352.8)
-
Step 700
700 (this color)
#A72B6D
oklch(50.2% 0.171 352.6)
-
Step 800
800
#852356
oklch(42.8% 0.141 352.9)
-
Step 900
900
#6B2347
oklch(37.7% 0.11 352.7)
-
Step 950
950
#3F162A
oklch(27.1% 0.069 352.3)
#A72B6D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #414F6F | 0.191 |
| Deuteranopia (no green cones) | #64666A | 0.171 |
| Tritanopia (no blue cones) | #B42048 | 0.061 |
| Achromatopsia (no color) | #5D5D5D | 0.172 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A72B6D
#A72B6D
oklch(50.2% 0.171 352.6)
- #00755E
#00755E
oklch(50.1% 0.096 172.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72B6D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Magenta #A0025C ΔE 0.046
- Violet Red #A50055 ΔE 0.047
- Red Violet #9E0168 ΔE 0.047
- Dark Fuchsia #9D0759 ΔE 0.050
- Light Burgundy #A8415B ΔE 0.056
- Raspberry #B00149 ΔE 0.058
- Berry #990F4B ΔE 0.064
- Warm Purple #952E8F ΔE 0.068
Use #A72B6D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.