#A72760

Closest named color: Violet Red (#A50055). oklch(49.4% 0.17 358.7), rgb(167, 39, 96).

Aa

White text reads best on this color (6.76:1).

About this color

#A72760 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.170 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.034 away. White text reads best on it, at 6.76:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.170)
Temperaturewarm
Nearest nameViolet Red (#A50055)
Black text3.10:1
White text6.76:1

Values

HEX#A72760
RGBrgb(167, 39, 96)
HSLhsl(333, 62%, 40%)
OKLCHoklch(49.4% 0.17 358.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #A72760 6.76:1 AA Lc -87.2 Fine for body text
Black text on #A72760 3.10:1 AA large text Lc 22.0 Dividers and decoration only
#A72760 text on white 6.76:1 AA Lc 82.1 Fine for body text
#A72760 text on black 3.10:1 AA large text Lc -19.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F5

    oklch(97.2% 0.01 2)

  2. Step 100

    100

    #F8E4E9

    oklch(93.6% 0.023 0.5)

  3. Step 200

    200

    #F4CDD8

    oklch(88.5% 0.046 359.2)

  4. Step 300

    300

    #EDABC0

    oklch(80.9% 0.082 358.3)

  5. Step 400

    400

    #E17C9F

    oklch(70.7% 0.13 358.9)

  6. Step 500

    500

    #D65688

    oklch(63.2% 0.168 358.7)

  7. Step 600

    600

    #C13572

    oklch(55.7% 0.183 358.5)

  8. Step 700

    700 (this color)

    #A72760

    oklch(49.4% 0.17 358.7)

  9. Step 800

    800

    #87224E

    oklch(42.8% 0.141 358.5)

  10. Step 900

    900

    #6D2241

    oklch(37.7% 0.111 358.3)

  11. Step 950

    950

    #401526

    oklch(27% 0.07 358.2)

Export this scale for Tailwind in the Tailwind colors tool

#A72760 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#434C610.191
Deuteranopia (no green cones)#66645D0.171
Tritanopia (no blue cones)#B512400.053
Achromatopsia (no color)#5B5B5B0.171

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #A72760

    #A72760

    oklch(49.4% 0.17 358.7)

  • #007262

    #007262

    oklch(49.4% 0.091 178.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #A72760

    #A72760

    oklch(49.4% 0.17 358.7)

  • #923390

    #923390

    oklch(49.4% 0.17 328.6)

  • #AD2A21

    #AD2A21

    oklch(49.4% 0.169 28.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #A72760

    #A72760

    oklch(49.4% 0.17 358.7)

  • #00762F

    #00762F

    oklch(49.4% 0.141 148.6)

  • #006F7B

    #006F7B

    oklch(49.5% 0.085 207.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #A72760

    #A72760

    oklch(49.4% 0.17 358.7)

  • #5B6A00

    #5B6A00

    oklch(49.4% 0.116 119)

  • #006999

    #006999

    oklch(49.5% 0.111 238.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #A72760

    #A72760

    oklch(49.4% 0.17 358.7)

  • #795E00

    #795E00

    oklch(49.5% 0.101 89.1)

  • #007262

    #007262

    oklch(49.4% 0.091 178.5)

  • #3B56C0

    #3B56C0

    oklch(49.4% 0.169 268.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72760, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #A72760 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.