#A72753
Closest named color: Raspberry (#B00149). oklch(49% 0.166 5.4), rgb(167, 39, 83).
Aa
White text reads best on this color (6.86:1).
About this color
#A72753 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.166 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Raspberry (#B00149), ΔE 0.030 away. White text reads best on it, at 6.86:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.166) |
| Temperature | warm |
| Nearest name | Raspberry (#B00149) |
| Black text | 3.05:1 |
| White text | 6.86:1 |
Values
| HEX | #A72753 |
| RGB | rgb(167, 39, 83) |
| HSL | hsl(339, 62%, 40%) |
| OKLCH | oklch(49% 0.166 5.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A72753 | 6.86:1 | AA | Lc -87.5 | Fine for body text |
| Black text on #A72753 | 3.05:1 | AA large text | Lc 21.6 | Dividers and decoration only |
| #A72753 text on white | 6.86:1 | AA | Lc 82.4 | Fine for body text |
| #A72753 text on black | 3.05:1 | AA large text | Lc -19.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F9E4E7
oklch(93.7% 0.023 7.7)
-
Step 200
200
#F4CED5
oklch(88.6% 0.044 5.5)
-
Step 300
300
#EEABB9
oklch(80.8% 0.08 5.2)
-
Step 400
400
#E37C95
oklch(70.7% 0.129 5.4)
-
Step 500
500
#D7577B
oklch(63.1% 0.163 5.6)
-
Step 600
600
#C23764
oklch(55.6% 0.177 5.6)
-
Step 700
700 (this color)
#A72753
oklch(49% 0.166 5.4)
-
Step 800
800
#882344
oklch(42.7% 0.137 5.5)
-
Step 900
900
#6D2339
oklch(37.6% 0.107 5.6)
-
Step 950
950
#401622
oklch(27% 0.067 4.8)
#A72753 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #474A54 | 0.186 |
| Deuteranopia (no green cones) | #686350 | 0.168 |
| Tritanopia (no blue cones) | #B6043A | 0.045 |
| Achromatopsia (no color) | #5A5A5A | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A72753
#A72753
oklch(49% 0.166 5.4)
- #007067
#007067
oklch(49% 0.086 185.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72753, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Raspberry #B00149 ΔE 0.030
- Violet Red #A50055 ΔE 0.036
- Rouge #AB1239 ΔE 0.037
- Light Burgundy #A8415B ΔE 0.044
- Berry #990F4B ΔE 0.045
- Dark Fuchsia #9D0759 ΔE 0.047
- Deep Magenta #A0025C ΔE 0.047
- Cranberry #9E003A ΔE 0.049
Use #A72753 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.