#A72667
Closest named color: Violet Red (#A50055). oklch(49.6% 0.173 355), rgb(167, 38, 103).
Aa
White text reads best on this color (6.73:1).
About this color
#A72667 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.173 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.037 away. White text reads best on it, at 6.73:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Violet Red (#A50055) |
| Black text | 3.11:1 |
| White text | 6.73:1 |
Values
| HEX | #A72667 |
| RGB | rgb(167, 38, 103) |
| HSL | hsl(330, 63%, 40%) |
| OKLCH | oklch(49.6% 0.173 355) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A72667 | 6.73:1 | AA | Lc -87.0 | Fine for body text |
| Black text on #A72667 | 3.11:1 | AA large text | Lc 22.1 | Dividers and decoration only |
| #A72667 text on white | 6.73:1 | AA | Lc 81.9 | Fine for body text |
| #A72667 text on black | 3.11:1 | AA large text | Lc -20.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F8E4EB
oklch(93.7% 0.024 354.3)
-
Step 200
200
#F4CDDB
oklch(88.5% 0.047 354.5)
-
Step 300
300
#EDAAC3
oklch(80.8% 0.084 355)
-
Step 400
400
#E17BA5
oklch(70.8% 0.134 355)
-
Step 500
500
#D5548F
oklch(63.1% 0.172 354.7)
-
Step 600
600
#C03379
oklch(55.5% 0.187 354.8)
-
Step 700
700 (this color)
#A72667
oklch(49.6% 0.173 355)
-
Step 800
800
#862153
oklch(42.7% 0.143 354.8)
-
Step 900
900
#6C2245
oklch(37.7% 0.111 354.6)
-
Step 950
950
#401528
oklch(27% 0.071 355.4)
#A72667 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #404C69 | 0.195 |
| Deuteranopia (no green cones) | #646464 | 0.174 |
| Tritanopia (no blue cones) | #B51643 | 0.060 |
| Achromatopsia (no color) | #5B5B5B | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A72667
#A72667
oklch(49.6% 0.173 355)
- #00735F
#00735F
oklch(49.6% 0.094 175)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72667, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Violet Red #A50055 ΔE 0.037
- Deep Magenta #A0025C ΔE 0.038
- Dark Fuchsia #9D0759 ΔE 0.041
- Red Violet #9E0168 ΔE 0.043
- Raspberry #B00149 ΔE 0.049
- Berry #990F4B ΔE 0.055
- Light Burgundy #A8415B ΔE 0.056
- Purple Red #990147 ΔE 0.062
Use #A72667 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.