#A72464

Closest named color: Violet Red (#A50055). oklch(49.3% 0.174 356.3), rgb(167, 36, 100).

Aa

White text reads best on this color (6.81:1).

About this color

#A72464 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.174 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.033 away. White text reads best on it, at 6.81:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.174)
Temperaturewarm
Nearest nameViolet Red (#A50055)
Black text3.07:1
White text6.81:1

Values

HEX#A72464
RGBrgb(167, 36, 100)
HSLhsl(331, 65%, 40%)
OKLCHoklch(49.3% 0.174 356.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #A72464 6.81:1 AA Lc -87.3 Fine for body text
Black text on #A72464 3.07:1 AA large text Lc 21.9 Dividers and decoration only
#A72464 text on white 6.81:1 AA Lc 82.2 Fine for body text
#A72464 text on black 3.07:1 AA large text Lc -19.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF2F6

    oklch(97% 0.012 351)

  2. Step 100

    100

    #F8E4EA

    oklch(93.7% 0.023 357.4)

  3. Step 200

    200

    #F4CDDA

    oklch(88.5% 0.047 356.1)

  4. Step 300

    300

    #EEAAC2

    oklch(80.9% 0.085 356.3)

  5. Step 400

    400

    #E27AA3

    oklch(70.7% 0.136 356.1)

  6. Step 500

    500

    #D6548C

    oklch(63.1% 0.172 356.4)

  7. Step 600

    600

    #C13376

    oklch(55.6% 0.187 356.4)

  8. Step 700

    700 (this color)

    #A72464

    oklch(49.3% 0.174 356.3)

  9. Step 800

    800

    #872051

    oklch(42.7% 0.144 356.3)

  10. Step 900

    900

    #6D2143

    oklch(37.7% 0.113 356.4)

  11. Step 950

    950

    #401527

    oklch(27% 0.071 356.8)

Export this scale for Tailwind in the Tailwind colors tool

#A72464 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#404B660.196
Deuteranopia (no green cones)#6464610.176
Tritanopia (no blue cones)#B50F410.058
Achromatopsia (no color)#5B5B5B0.176

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #A72464

    #A72464

    oklch(49.3% 0.174 356.3)

  • #007260

    #007260

    oklch(49.3% 0.092 176.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #A72464

    #A72464

    oklch(49.3% 0.174 356.3)

  • #913294

    #913294

    oklch(49.3% 0.174 326.6)

  • #AF2525

    #AF2525

    oklch(49.4% 0.174 26.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #A72464

    #A72464

    oklch(49.3% 0.174 356.3)

  • #007624

    #007624

    oklch(49.2% 0.15 146.2)

  • #006F79

    #006F79

    oklch(49.5% 0.085 205.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #A72464

    #A72464

    oklch(49.3% 0.174 356.3)

  • #5E6900

    #5E6900

    oklch(49.4% 0.114 116.7)

  • #006995

    #006995

    oklch(49.3% 0.106 236.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #A72464

    #A72464

    oklch(49.3% 0.174 356.3)

  • #7A5C00

    #7A5C00

    oklch(49.2% 0.101 86.4)

  • #007260

    #007260

    oklch(49.3% 0.092 176.7)

  • #3356C3

    #3356C3

    oklch(49.3% 0.175 266.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72464, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #A72464 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.