#A72366
Closest named color: Violet Red (#A50055). oklch(49.3% 0.176 355.1), rgb(167, 35, 102).
Aa
White text reads best on this color (6.82:1).
About this color
#A72366 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.176 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.033 away. White text reads best on it, at 6.82:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.176) |
| Temperature | warm |
| Nearest name | Violet Red (#A50055) |
| Black text | 3.07:1 |
| White text | 6.82:1 |
Values
| HEX | #A72366 |
| RGB | rgb(167, 35, 102) |
| HSL | hsl(330, 65%, 40%) |
| OKLCH | oklch(49.3% 0.176 355.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A72366 | 6.82:1 | AA | Lc -87.3 | Fine for body text |
| Black text on #A72366 | 3.07:1 | AA large text | Lc 21.8 | Dividers and decoration only |
| #A72366 text on white | 6.82:1 | AA | Lc 82.2 | Fine for body text |
| #A72366 text on black | 3.07:1 | AA large text | Lc -19.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F8E3EA
oklch(93.5% 0.025 355.3)
-
Step 200
200
#F4CDDA
oklch(88.5% 0.047 356.1)
-
Step 300
300
#EEAAC3
oklch(80.9% 0.086 355.4)
-
Step 400
400
#E27AA5
oklch(70.7% 0.137 355)
-
Step 500
500
#D6538E
oklch(63% 0.174 355.3)
-
Step 600
600
#C13279
oklch(55.6% 0.189 354.9)
-
Step 700
700 (this color)
#A72366
oklch(49.3% 0.176 355.1)
-
Step 800
800
#871F53
oklch(42.7% 0.146 354.9)
-
Step 900
900
#6D2144
oklch(37.7% 0.113 355.6)
-
Step 950
950
#401528
oklch(27% 0.071 355.4)
#A72366 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F4B68 | 0.198 |
| Deuteranopia (no green cones) | #646363 | 0.175 |
| Tritanopia (no blue cones) | #B50F42 | 0.060 |
| Achromatopsia (no color) | #5B5B5B | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A72366
#A72366
oklch(49.3% 0.176 355.1)
- #00725E
#00725E
oklch(49.3% 0.093 174.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72366, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Violet Red #A50055 ΔE 0.033
- Deep Magenta #A0025C ΔE 0.034
- Dark Fuchsia #9D0759 ΔE 0.038
- Red Violet #9E0168 ΔE 0.040
- Raspberry #B00149 ΔE 0.047
- Berry #990F4B ΔE 0.053
- Light Burgundy #A8415B ΔE 0.059
- Purple Red #990147 ΔE 0.060
Use #A72366 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.