#A40D6C
Closest named color: Red Violet (#9E0168). oklch(47.8% 0.193 350), rgb(164, 13, 108).
Aa
White text reads best on this color (7.36:1).
About this color
#A40D6C is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.193 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.016 away. White text reads best on it, at 7.36:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.193) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.85:1 |
| White text | 7.36:1 |
Values
| HEX | #A40D6C |
| RGB | rgb(164, 13, 108) |
| HSL | hsl(322, 85%, 35%) |
| OKLCH | oklch(47.8% 0.193 350) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A40D6C | 7.36:1 | AAA | Lc -88.6 | Fine for body text |
| Black text on #A40D6C | 2.85:1 | Fails | Lc 20.4 | Dividers and decoration only |
| #A40D6C text on white | 7.36:1 | AAA | Lc 83.6 | Fine for body text |
| #A40D6C text on black | 2.85:1 | Fails | Lc -18.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F5CCDE
oklch(88.5% 0.052 350)
-
Step 300
300
#EFA8C9
oklch(80.9% 0.093 349.9)
-
Step 400
400
#E476AE
oklch(70.7% 0.15 349.8)
-
Step 500
500
#D94D99
oklch(63.2% 0.19 350.3)
-
Step 600
600
#C42684
oklch(55.6% 0.208 350.1)
-
Step 700
700 (this color)
#A40D6C
oklch(47.8% 0.193 350)
-
Step 800
800
#89175B
oklch(42.7% 0.16 350)
-
Step 900
900
#6E1D4B
oklch(37.7% 0.124 349.7)
-
Step 950
950
#41122C
oklch(27% 0.08 349.5)
#A40D6C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #30466E | 0.220 |
| Deuteranopia (no green cones) | #5B5F69 | 0.191 |
| Tritanopia (no blue cones) | #B1003F | 0.077 |
| Achromatopsia (no color) | #565656 | 0.194 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A40D6C
#A40D6C
oklch(47.8% 0.193 350)
- #006E55
#006E55
oklch(47.9% 0.095 170)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A40D6C, closest first.
No curated palette has a color within ΔE 0.04 of #A40D6C.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.016
- Deep Magenta #A0025C ΔE 0.026
- Dark Fuchsia #9D0759 ΔE 0.033
- Violet Red #A50055 ΔE 0.036
- Berry #990F4B ΔE 0.056
- Mulberry #920A4E ΔE 0.059
- Purple Red #990147 ΔE 0.061
- Raspberry #B00149 ΔE 0.062
Use #A40D6C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.