#A31F67
Closest named color: Deep Magenta (#A0025C). oklch(48.4% 0.177 353.1), rgb(163, 31, 103).
Aa
White text reads best on this color (7.12:1).
About this color
#A31F67 is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.177 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Magenta (#A0025C), ΔE 0.026 away. White text reads best on it, at 7.12:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.177) |
| Temperature | warm |
| Nearest name | Deep Magenta (#A0025C) |
| Black text | 2.94:1 |
| White text | 7.12:1 |
Values
| HEX | #A31F67 |
| RGB | rgb(163, 31, 103) |
| HSL | hsl(327, 68%, 38%) |
| OKLCH | oklch(48.4% 0.177 353.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A31F67 | 7.12:1 | AAA | Lc -88.3 | Fine for body text |
| Black text on #A31F67 | 2.94:1 | Fails | Lc 20.8 | Dividers and decoration only |
| #A31F67 text on white | 7.12:1 | AAA | Lc 83.3 | Fine for body text |
| #A31F67 text on black | 2.94:1 | Fails | Lc -18.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F8E3EB
oklch(93.5% 0.025 352.5)
-
Step 200
200
#F4CDDC
oklch(88.6% 0.048 353)
-
Step 300
300
#EDAAC5
oklch(80.9% 0.085 353.3)
-
Step 400
400
#E17AA8
oklch(70.7% 0.137 353)
-
Step 500
500
#D55392
oklch(63% 0.175 353.2)
-
Step 600
600
#C0317D
oklch(55.5% 0.191 352.8)
-
Step 700
700 (this color)
#A31F67
oklch(48.4% 0.177 353.1)
-
Step 800
800
#861F56
oklch(42.6% 0.147 352.7)
-
Step 900
900
#6C2147
oklch(37.7% 0.114 352.7)
-
Step 950
950
#401529
oklch(27.1% 0.072 353.9)
#A31F67 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A4969 | 0.200 |
| Deuteranopia (no green cones) | #5F6064 | 0.176 |
| Tritanopia (no blue cones) | #B00D41 | 0.063 |
| Achromatopsia (no color) | #585858 | 0.179 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A31F67
#A31F67
oklch(48.4% 0.177 353.1)
- #006F5A
#006F5A
oklch(48.3% 0.092 173.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A31F67, closest first.
No curated palette has a color within ΔE 0.04 of #A31F67.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Magenta #A0025C ΔE 0.026
- Red Violet #9E0168 ΔE 0.029
- Dark Fuchsia #9D0759 ΔE 0.030
- Violet Red #A50055 ΔE 0.031
- Berry #990F4B ΔE 0.048
- Raspberry #B00149 ΔE 0.052
- Mulberry #920A4E ΔE 0.055
- Purple Red #990147 ΔE 0.055
Use #A31F67 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.