#A01F78
Closest named color: Red Violet (#9E0168). oklch(48.6% 0.184 344.1), rgb(160, 31, 120).
Aa
White text reads best on this color (7.08:1).
About this color
#A01F78 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.184 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.031 away. White text reads best on it, at 7.08:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.96:1 |
| White text | 7.08:1 |
Values
| HEX | #A01F78 |
| RGB | rgb(160, 31, 120) |
| HSL | hsl(319, 68%, 37%) |
| OKLCH | oklch(48.6% 0.184 344.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A01F78 | 7.08:1 | AAA | Lc -88.2 | Fine for body text |
| Black text on #A01F78 | 2.96:1 | Fails | Lc 20.9 | Dividers and decoration only |
| #A01F78 text on white | 7.08:1 | AAA | Lc 83.2 | Fine for body text |
| #A01F78 text on black | 2.96:1 | Fails | Lc -18.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E3EE
oklch(93.5% 0.026 343.3)
-
Step 200
200
#F2CDE1
oklch(88.5% 0.049 344.4)
-
Step 300
300
#EBAACF
oklch(81% 0.089 344.2)
-
Step 400
400
#DD7AB6
oklch(70.7% 0.142 344.1)
-
Step 500
500
#D153A4
oklch(63.1% 0.182 344.1)
-
Step 600
600
#BC318F
oklch(55.6% 0.198 344)
-
Step 700
700 (this color)
#A01F78
oklch(48.6% 0.184 344.1)
-
Step 800
800
#831F63
oklch(42.6% 0.152 343.9)
-
Step 900
900
#6A2151
oklch(37.8% 0.118 343.9)
-
Step 950
950
#3E142F
oklch(26.8% 0.075 343.9)
#A01F78 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #304B7A | 0.206 |
| Deuteranopia (no green cones) | #586075 | 0.179 |
| Tritanopia (no blue cones) | #AB1E4A | 0.079 |
| Achromatopsia (no color) | #585858 | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A01F78
#A01F78
oklch(48.6% 0.184 344.1)
- #00714F
#00714F
oklch(48.6% 0.104 163.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A01F78, closest first.
No curated palette has a color within ΔE 0.04 of #A01F78.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.031
- Warm Purple #952E8F ΔE 0.044
- Deep Magenta #A0025C ΔE 0.045
- Dark Fuchsia #9D0759 ΔE 0.050
- Violet Red #A50055 ΔE 0.056
- Dark Magenta #8B008B ΔE 0.069
- Light Eggplant #894585 ΔE 0.072
- Berry #990F4B ΔE 0.072
Use #A01F78 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.