#9D294B
Closest named color: Berry (#990F4B). oklch(47.2% 0.153 7.9), rgb(157, 41, 75).
Aa
White text reads best on this color (7.36:1).
About this color
#9D294B is a medium-dark, vivid red. In OKLCH its lightness is 47%, its chroma 0.153 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Berry (#990F4B), ΔE 0.035 away. White text reads best on it, at 7.36:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Berry (#990F4B) |
| Black text | 2.85:1 |
| White text | 7.36:1 |
Values
| HEX | #9D294B |
| RGB | rgb(157, 41, 75) |
| HSL | hsl(342, 59%, 39%) |
| OKLCH | oklch(47.2% 0.153 7.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #9D294B | 7.36:1 | AAA | Lc -89.4 | Fine for body text |
| Black text on #9D294B | 2.85:1 | Fails | Lc 19.6 | Dividers and decoration only |
| #9D294B text on white | 7.36:1 | AAA | Lc 84.4 | Fine for body text |
| #9D294B text on black | 2.85:1 | Fails | Lc -17.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F8E4E7
oklch(93.6% 0.022 7.2)
-
Step 200
200
#F3CFD4
oklch(88.6% 0.041 8.5)
-
Step 300
300
#EBADB7
oklch(80.8% 0.074 8.1)
-
Step 400
400
#DF8093
oklch(70.8% 0.119 7.7)
-
Step 500
500
#D35C78
oklch(63.1% 0.152 7.9)
-
Step 600
600
#BE3F61
oklch(55.7% 0.164 8)
-
Step 700
700 (this color)
#9D294B
oklch(47.2% 0.153 7.9)
-
Step 800
800
#852942
oklch(42.8% 0.127 7.8)
-
Step 900
900
#6B2738
oklch(37.8% 0.098 7.6)
-
Step 950
950
#3F1821
oklch(27.1% 0.062 7.7)
#9D294B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #45474C | 0.171 |
| Deuteranopia (no green cones) | #645E48 | 0.155 |
| Tritanopia (no blue cones) | #AB0F37 | 0.039 |
| Achromatopsia (no color) | #565656 | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #9D294B
#9D294B
oklch(47.2% 0.153 7.9)
- #006A64
#006A64
oklch(47.2% 0.082 188)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9D294B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Berry #990F4B ΔE 0.035
- Rouge #AB1239 ΔE 0.037
- Cranberry #9E003A ΔE 0.038
- Purple Red #990147 ΔE 0.041
- Raspberry #B00149 ΔE 0.043
- Violet Red #A50055 ΔE 0.043
- Dark Fuchsia #9D0759 ΔE 0.047
- Auburn #9B2226 ΔE 0.048
Use #9D294B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.